Verisk Marketing Solutions Overview

Verisk Marketing Solutions delivers a unique edge in lead generation with its real-time consumer insights. This product empowers businesses to acquire, retain, and cross-sell by personalizing marketing interactions. The standout feature is its identity graph, offering a comprehensive and accurate view of U.S. consumers and households. This tool enhances the value of existing data sets, enabling companies to innovate and deliver tailored solutions. A surprising detail is its ability to solve the mystery of consumer behavior with precise insights into who, what, and when, making it a valuable asset for future-proofing omnichannel personalization strategies.

Use Cases

Customers recommend Sending & Publishing Communications, Proposal & Quote Management, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Verisk Marketing Solutions.

Other use cases:

  • Engaging And Following Up
  • Competitive Intelligence
  • Relationship Management
  • Lead Management
  • Advertisement
  • Content Publishing
  • Cross Selling
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Verisk Marketing Solutions.

Other priorities:

  • Establish Thought Leadership
  • Improve Efficiency
  • Improve Visibility
  • Launch New Products
  • Improve Brand Engagement
  • Increase Sales & Revenue
See all business priorities See less business priorities

Verisk Marketing Solutions Use-Cases and Business Priorities: Customer Satisfaction Data

Verisk Marketing Solutions works with different mediums / channels such as Phone Calls. Promotions. and Mobile.

Verisk Marketing Solutions's features include Personalization. and Verisk Marketing Solutions support capabilities include 24/7 Support, AI Powered, Phone Support, etc. also Verisk Marketing Solutions analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Agents are significantly more productive if they can pick up the phone and the person on the other line wants a quote...." Peer review by Aaron Broome, VP Business Development, Customer Solutions Group

Verisk Marketing Solutions, belong to a category of solutions that help Lead Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Jornaya-activate is used to leverage real-time consumer insights for personalized marketing. Consumer behavior and identity are protected for TCPA compliance.

Popular Business Setting

for Verisk Marketing Solutions

Top Industries

  • Marketing and Advertising

Popular in

  • Mid Market
  • Small Business

Verisk Marketing Solutions is popular in Marketing And Advertising, and is widely used by Mid Market, and Small Business,

Comprehensive Insights on Verisk Marketing Solutions Use Cases

What makes Verisk Marketing Solutions ideal for Sending & Publishing Communications?

Why is Verisk Marketing Solutions the best choice for Proposal & Quote Management?

What makes Verisk Marketing Solutions ideal for Generation Of New Leads?

What solutions does Verisk Marketing Solutions provide for Engaging And Following Up?

Why is Verisk Marketing Solutions the best choice for Competitive Intelligence?

15+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Verisk Marketing Solutions solved their Lead Generation needs. Cuspera uses 228 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Lead Generation needs.

Video

What is Jornaya Activate?

Video Thumbnail
lightning

Peers used Verisk Marketing Solutions for sending & publishing communications and proposal & quote management

Verisk Marketing Solutions Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.75/5 ★

Read Reviews (4)
Analytics

4.54/5 ★

Read Reviews (31)
Custom Reports

3.99/5 ★

Read Reviews (12)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.75/5 ★

Read Reviews (4)
Analytics

4.54/5 ★

Read Reviews (31)
Custom Reports

3.99/5 ★

Read Reviews (12)

Software Failure Risk Guidance

?

for Verisk Marketing Solutions

Overall Risk Meter

Low Medium High

Top Failure Risks for Verisk Marketing Solutions

Verisk Marketing Solutions News

Customer

Verisk selects One Incs PremiumPay for insurance payments

Verisk has chosen One Incs PremiumPay platform to streamline insurance payment processing. The integration enables Verisk to offer policyholders multiple digital payment options, including credit cards, Apple Pay, Google Pay, PayPal, and Venmo. This move aims to modernize premium collections, reduce operational costs, and improve the digital experience for insurance customers.

Financial

Verisk Analytics (VRSK) Rose on Solid Results - Insider Monkey

Verisk Analytics reported strong quarterly financial results, surpassing earnings estimates due to resilient growth in its subscription-based analytics and risk assessment solutions for the insurance industry. The company highlighted robust demand for its data-driven software platforms, which support underwriting and claims processes. Continued expansion in recurring revenue streams and operational efficiency contributed to the positive performance.

Executive

Verisk Welcomes Christopher Perry and Sabra Purtill to its Board of Directors - GlobeNewswire

Verisk appointed Christopher J. Perry, president of Broadridge Financial Solutions, and Sabra R. Purtill, advisor at AIG, to its board of directors. Their backgrounds in financial services and insurance are expected to strengthen Verisks leadership as a global data analytics and technology provider for the insurance industry.

Financial

Verisk Reports First-Quarter 2025 Financial Results

Verisk reported first-quarter 2025 financial results with revenue of $753 million, up 7% year-over-year. Net income rose 5.9% to $232 million. Adjusted EBITDA increased 9.5% to $417 million. Underwriting segment revenue grew 6.8%, driven by forms, rules, and loss cost services. Claims segment revenue rose 7.5%, led by property estimating solutions.

Verisk Marketing Solutions Profile

Company Name

Verisk Marketing Solutions

HQ Location

Jersey City, NJ

Employees

51-100

Social

Financials

SERIES B