Viant Advertising Cloud Overview

Viant-advertising-cloud offers people-based digital advertising solutions for the Open Web. Marketers are empowered to move beyond third-party cookies with its innovative tools.

Use Cases

Customers recommend Advertisement, Engagement Management, Lead Qualification: Technographic, as the business use cases that they have been most satisfied with while using Viant Advertising Cloud.

Other use cases:

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Business Priorities

Build Brand Awareness and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Viant Advertising Cloud.

Other priorities:

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Viant Advertising Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

Viant Advertising Cloud works with different mediums / channels such as Mobile. Offline. and Point Of Sale.

Reviews

"...it's relatively effective as an advertising platform with no significant challenges to our day to day work...." Peer review by Agency

Viant Advertising Cloud, belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Viant Advertising Cloud

Top Industries

  • Marketing and Advertising

Popular in

  • Large Enterprise

Viant Advertising Cloud is popular in Marketing And Advertising, and is widely used by Large Enterprise,

Comprehensive Insights on Viant Advertising Cloud Use Cases

Case Studies

COMPANY INDUSTRY CASE STUDIES
Viant Advertising Cloud case study

Johnsonville Sausage
Retail
Retail
CASE STUDY Johnsonville Sausage

Johnsonville used Viant's DSP to achieve a 9x ROAS, retain 55% of new buyers, and have 72% of consumers buy 2+ products, surpassing goals by over 10%.

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Viant Advertising Cloud case study

Online Car Insurance Company
Insurance
Insurance
CASE STUDY Online Car Insurance Company

An online car insurance company used Viant's reporting tools to assess CTV ad success, resulting in improved understanding of ad-driven conversions.

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Viant Advertising Cloud case study

A hotel
Hospitality
Hospitality
CASE STUDY A hotel

The hotel company achieved a 92% increase in walk-in stays and a 71% rise in advance bookings using Viant's DSP, resulting in a $2 return on ad spend.

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Viant Advertising Cloud Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.96/5 ★

Read Reviews (4)
Analytics

3.42/5 ★

Read Reviews (1)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.96/5 ★

Read Reviews (4)
Analytics

3.42/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for Viant Advertising Cloud

Top Failure Risks for Viant Advertising Cloud

Viant Technology Inc. News

Viant Launches Certified Partner Program - Business Wire

Viant has started a Certified Partner Program to enhance collaborations and strengthen partnerships.

18/11/2024 - source

Viant Licenses Comscore Data for Training ViantAI - Business Wire

Viant is using Comscore data to train its AI system, ViantAI.

28/10/2024 - source

Wiland, Inc. Partners with Viant to Enhance Omnichannel Audience Activation - Business Wire

Wiland, Inc. teams up with Viant to improve audience engagement across multiple channels.

09/09/2024 - source

Viant Technology Inc. Feeds

Viant Announces Date of Third Quarter 2024 Financial Results and Conference Call - StockTitan

Viant will release its third quarter 2024 financial results and hold a conference call.

23/10/2024 - source

Viant Technology Inc. Profile

Company Name

Viant Technology Inc.

Company Website

https://www.viantinc.com/

HQ Location

2722 Michelson Dr, Suite 100, Irvine, California 92612, US

Employees

251-500

Social

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Financials

M&A