XperienCentral Overview

GX's marketing software enhances digital strategies through its Customer Data Platform (CDP) and Content Management System (CMS). This platform empowers businesses to manage cloud operations and leverage data analytics effectively. By integrating these capabilities, GX enables personalized digital experiences, addressing complex digital challenges. The software's unique selling point lies in its ability to tailor digital interactions, making it a competitive choice for businesses aiming to refine their digital presence and engage customers more effectively.

Use Cases

Customers recommend Content Management, Engagement Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using XperienCentral.

Business Priorities

Enhance Customer Relationships and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using XperienCentral.

Other priorities:

  • Acquire Customers
See all business priorities See less business priorities

XperienCentral Use-Cases and Business Priorities: Customer Satisfaction Data

XperienCentral works with different mediums / channels such as Website. Promotions. and Offline.

XperienCentral's features include Personalization. and XperienCentral support capabilities include AI Powered, 24/7 Support, Email Support, etc. also XperienCentral analytics capabilities include Analytics, and Custom Reports.

Reviews

"...XperienCentral offers all functionality to bring the three pillars of Customer Experience Management into play: content, customer data and interactions...." Peer review

XperienCentral, belong to a category of solutions that help Digital Experience Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

XperienCentral is the ideal CMS for organizations aiming to personalize digital channels. Websites are transformed into unique customer experiences using XperienCentral.

XperienCentral Customer wins, Customer success stories, Case studies

What Are the key features of XperienCentral for Content Management?

What solutions does XperienCentral provide for Engagement Management?

Signify - Consumer Electronics

BlueConic helped Signify use first-party data to improve marketing. Signify wanted to personalize online channels for customers in over 70 countries. BlueConic created rich customer profiles and a si...ngle customer view. AI automated the classification of 37,500 online inquiries each year. Signify gained insights for 50 countries using 256 data attributes and matched 160,000 online profiles to account data.

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S&P Global Commodity Insights - Information Services

BlueConic helped S&P Global Commodity Insights unify customer data and improve lead scoring. The company used machine learning to score leads and a new dashboard for real-time insights. They boosted ...lead quality and conversion rates with propensity-to-buy scoring. LinkedIn conversions increased 4.7 times by targeting active buying centers. Sales efficiency improved with automated lead scoring and centralized insights. Personalized marketing drove strong campaign engagement.

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Roularta Media Group - Media Production

BlueConic helped Roularta Media Group manage customer consent and privacy. Roularta used BlueConic to centralize consent management and comply with privacy rules. The platform let Roularta personaliz...e website experiences even when users limited consent. Roularta also used look-alike modeling to expand target audiences and increase revenue. Advertising partners reached small, engaged groups with relevant ads.

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ANWB - Consumer Services

BlueConic helps ANWB deliver a better digital experience. ANWB needed to balance privacy with personalized service for its members. They used BlueConic to collect and manage first-party data and crea...te unified customer profiles. This lets them send over 400 personalized messages and run real-time omnichannel marketing. ANWB saw higher conversion rates and more satisfied customers with personalized cross-sell and upsell campaigns.

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Essity - Health, Wellness And Fitness

Essity used BlueConic's customer data platform to shift to a first-party data strategy. This helped them follow new privacy rules and improve how they reach customers. They made their marketing more ...personal and targeted. Essity saw a 42% increase in revenue, a 50% drop in cost per acquisition, and a 25% boost in return on ad spend. The solution worked across many brands and regions.

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N.E.C. Nijmegen - Sports

GX redesigned the website and app for N.E.C. Nijmegen. The club wanted to fix its fragmented digital structure and make things easier for fans. GX built a mobile-first platform with digital tickets a...nd facial recognition for faster stadium entry. The new system helps cut down on paper and plastic waste. Fans now get real-time match stats and updates in one place.

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XperienCentral Features

  • Low
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FEATURE RATINGS AND REVIEWS
Analytics

4.34/5

Read Reviews (4)
Custom Reports

3.42/5

Read Reviews (1)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.34/5

Read Reviews (4)
Custom Reports

3.42/5

Read Reviews (1)

Software Failure Risk Guidance

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for XperienCentral

Top Failure Risks for XperienCentral

GX Software Profile

Company Name

GX Software

Company Website

https://www.gxsoftware.com/

HQ Location

Wijchenseweg 111, Nijmegen, Gelderland 6538 SW, NL

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