Zoho Marketing Automation Overview

Zoho-marketing-automation empowers businesses to create targeted, engaging campaigns across channels. Results can be seen by trying the software today.

Use Cases

Customers recommend Engagement Management, Drip Marketing, Personalized Marketing, as the business use cases that they have been most satisfied with while using Zoho Marketing Automation.

Other use cases:

  • Lead Nurturing
  • Conversion Management
  • Campaign Management
  • Generation Of New Leads
  • Lead Management
  • Channel Marketing
  • Lead Qualification: Behavioural
See all use cases See less use cases

Business Priorities

Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Zoho Marketing Automation.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Acquire Customers
See all business priorities See less business priorities

Zoho Marketing Automation Use-Cases and Business Priorities: Customer Satisfaction Data

Zoho Marketing Automation works with different mediums / channels such as Omnichannel. Social Media. Promotions etc.

Zoho Marketing Automation's features include Personalization, Feedback Surveys, and Dashboard. and Zoho Marketing Automation support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Zoho Marketing Automation analytics capabilities include Custom Reports, and Analytics.

Reviews

"I’ve used many of the products in the market, and now, I can honestly say that Zoho Marketing Automation is absolutely a leader in this space." - Frances Blackie

Zoho Marketing Automation, belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Zoho Marketing Automation

Top Industries

  • Information Technology and Services
  • Health, Wellness and Fitness

Popular in

Zoho Marketing Automation is popular in Information Technology And Services, and Health, Wellness And Fitness, and is widely used by

Comprehensive Insights on Zoho Marketing Automation Use Cases

How does Zoho Marketing Automation facilitate Engagement Management?

How efficiently Does Zoho Marketing Automation manage your Personalized Marketing?

How can Zoho Marketing Automation optimize your Lead Nurturing Workflow?

How does Zoho Marketing Automation facilitate Conversion Management?

12+ more Business Use Cases

27 buyers and buying teams have used Cuspera to assess how well Zoho Marketing Automation solved their Marketing Automation needs. Cuspera uses 115 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Zoho Marketing Automation testimonial

Frances Blackie

Managing Director

FWRD

I’ve used many of the products in the market, and now, I can honestly say that Zoho Marketing Automation is absolutely a leader in this space. Testimonial By Frances Blackie
Zoho Marketing Automation testimonial

Adrienne Craighead

Marketing Advisor

TorchBearer Business Growth Advisor

I’m excited about Zoho Marketing Automation because you’ve now got a tool that allows us to compete with Hubspot while at the same time, not having to be so expensive. Testimonial By Adrienne Craighead
Zoho Marketing Automation testimonial

Christopher Krefft

Director of Sales and Marketing

The Sauna & Steam Centre

Zoho Marketing Automation has everything integrated in one particular place, so it allows us to take more action as well as save time. Testimonial By Christopher Krefft
CUSTOMERS TESTIMONIALS
Zoho Marketing Automation testimonial

Frances Blackie

Managing Director

FWRD

I’ve used many of the products in the market, and now, I can honestly say that Zoho Marketing Automation is absolutely a leader in this space. Testimonial By Frances Blackie
Zoho Marketing Automation testimonial

Adrienne Craighead

Marketing Advisor

TorchBearer Business Growth Advisor

I’m excited about Zoho Marketing Automation because you’ve now got a tool that allows us to compete with Hubspot while at the same time, not having to be so expensive. Testimonial By Adrienne Craighead
Zoho Marketing Automation testimonial

Christopher Krefft

Director of Sales and Marketing

The Sauna & Steam Centre

Zoho Marketing Automation has everything integrated in one particular place, so it allows us to take more action as well as save time. Testimonial By Christopher Krefft

Case Studies

COMPANY INDUSTRY CASE STUDIES
Zoho Marketing Automation case study
Hospitality
Hospitality
CASE STUDY Minor Hotels

Minor Hotels centralized sales data and improved team collaboration with Zoho One, enhancing management's strategic decision-making.

Read More
Zoho Marketing Automation case study
Hospitality
Hospitality
CASE STUDY Aqua Expeditions

Aqua Expeditions achieved double-digit sales growth using Zoho CRM over the last two years.

Read More
Zoho Marketing Automation case study
Construction
Construction
CASE STUDY My Wall Panel

My Wall Panel increased sales despite the pandemic by using Zoho Commerce, expanding its reach across India.

Read More

Video

Simplifying Marketing with the Next-Gen Marketing Automation Software

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Peers used Zoho Marketing Automation for engagement management and drip marketing

Zoho Marketing Automation Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.78/5 ★

Read Reviews (17)
Analytics

4.60/5 ★

Read Reviews (8)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.78/5 ★

Read Reviews (17)
Analytics

4.60/5 ★

Read Reviews (8)

Zoho Marketing Automation Integrations

Zoho Marketing Automation integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.51/5 ★

Read Reviews (5)
Data Import

3.78/5 ★

Read Reviews (2)

Few API Integrations for Zoho Marketing Automation

Software Failure Risk Guidance

?

for Zoho Marketing Automation

Top Failure Risks for Zoho Marketing Automation

Zoho Corporation Pvt. Ltd News

Zoho Releases New Payroll Solution in the U.S. - CPAPracticeAdvisor.com

Zoho has launched a new payroll solution in the U.S.

12/12/2024 - source

Zoho Launches Zoho Payroll, a Comprehensive Solution That Simplifies Payroll Processing and Compliance for Businesses in the United States - Business Wire

Zoho introduces Zoho Payroll, a tool to simplify payroll processing and compliance for U.S. businesses.

11/12/2024 - source

Zoho Finance and Operations suite grows 50% in India, becomes the first to integrate with IMS on GST portal - CXOToday.com

Zoho's Finance and Operations suite in India grows 50% and integrates with the GST portal's IMS.

11/12/2024 - source

Zoho Corporation Pvt. Ltd Profile

Company Name

Zoho Corporation Pvt. Ltd

Company Website

https://www.zoho.com/

Year Founded

1996

HQ Location

4141 Hacienda Drive, Pleasanton, California 94588, USA

Employees

1001-5000

Social

Financials

PRIVATE