Zoho Marketing Automation Overview

Zoho-marketing-automation empowers businesses to create targeted, engaging campaigns across channels. Results can be seen by trying the software today.

Use Cases

Customers recommend Engagement Management, Drip Marketing, Personalized Marketing, as the business use cases that they have been most satisfied with while using Zoho Marketing Automation.

Other use cases:

  • Lead Nurturing
  • Conversion Management
  • Campaign Management
  • Generation Of New Leads
  • Lead Management
  • Channel Marketing
  • Lead Qualification: Behavioural
See all use cases See less use cases

Business Priorities

Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Zoho Marketing Automation.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Acquire Customers
See all business priorities See less business priorities

Zoho Marketing Automation Use-Cases and Business Priorities: Customer Satisfaction Data

Zoho Marketing Automation works with different mediums / channels such as Omnichannel. Social Media. Promotions etc.

Zoho Marketing Automation's features include Personalization, Feedback Surveys, and Dashboard. and Zoho Marketing Automation support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Zoho Marketing Automation analytics capabilities include Custom Reports, and Analytics.

Reviews

"I’m excited about Zoho Marketing Automation because you’ve now got a tool that allows us to compete with Hubspot while at the same time, not having to be so expensive." - Adrienne Craighead

Zoho Marketing Automation, belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Zoho Marketing Automation

Top Industries

  • Information Technology and Services
  • Health, Wellness and Fitness

Popular in

Zoho Marketing Automation is popular in Information Technology And Services, and Health, Wellness And Fitness, and is widely used by

Zoho Marketing Automation Customer wins, Customer success stories, Case studies

What benefits does Zoho Marketing Automation offer for Engagement Management?

What Are the key features of Zoho Marketing Automation for Personalized Marketing?

What solutions does Zoho Marketing Automation provide for Lead Nurturing?

What Are the key features of Zoho Marketing Automation for Conversion Management?

27 buyers and buying teams have used Cuspera to assess how well Zoho Marketing Automation solved their Marketing Automation needs. Cuspera uses 115 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS TESTIMONIALS
Zoho Marketing Automation testimonial

Adrienne Craighead

Marketing Advisor

TorchBearer Business Growth Advisor

I’m excited about Zoho Marketing Automation because you’ve now got a tool that allows us to compete with Hubspot while at the same time, not having to be so expensive. Testimonial By Adrienne Craighead
Zoho Marketing Automation testimonial

Frances Blackie

Managing Director

FWRD

I’ve used many of the products in the market, and now, I can honestly say that Zoho Marketing Automation is absolutely a leader in this space. Testimonial By Frances Blackie
Zoho Marketing Automation testimonial

Christopher Krefft

Director of Sales and Marketing

The Sauna & Steam Centre

Zoho Marketing Automation has everything integrated in one particular place, so it allows us to take more action as well as save time. Testimonial By Christopher Krefft
CUSTOMERS TESTIMONIALS
Zoho Marketing Automation testimonial

Adrienne Craighead

Marketing Advisor

TorchBearer Business Growth Advisor

I’m excited about Zoho Marketing Automation because you’ve now got a tool that allows us to compete with Hubspot while at the same time, not having to be so expensive. Testimonial By Adrienne Craighead
Zoho Marketing Automation testimonial

Frances Blackie

Managing Director

FWRD

I’ve used many of the products in the market, and now, I can honestly say that Zoho Marketing Automation is absolutely a leader in this space. Testimonial By Frances Blackie
Zoho Marketing Automation testimonial

Christopher Krefft

Director of Sales and Marketing

The Sauna & Steam Centre

Zoho Marketing Automation has everything integrated in one particular place, so it allows us to take more action as well as save time. Testimonial By Christopher Krefft
 

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Simplifying Marketing with the Next-Gen Marketing Automation Software

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Peers used Zoho Marketing Automation for engagement management and drip marketing

Zoho Marketing Automation Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.78/5

Read Reviews (17)
Analytics

4.60/5

Read Reviews (8)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.78/5

Read Reviews (17)
Analytics

4.60/5

Read Reviews (8)

Zoho Marketing Automation Integrations

Zoho Marketing Automation integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Few API Integrations for Zoho Marketing Automation

Software Failure Risk Guidance

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for Zoho Marketing Automation

Top Failure Risks for Zoho Marketing Automation

Zoho Corporation Pvt. Ltd News

Product

Zoho Payroll is now available in Canada

Zoho Payroll has expanded its availability to Canada, offering businesses automated payroll processing with compliance to federal and provincial laws. The software supports multiple pay frequencies, employee management, and integrates with Zoho Books and Zoho Expense for seamless operations. Features include a self-service portal for employees and compliance with Canadian tax regulations.

Product

Zoho POS is now available for the Kingdom of Saudi Arabia

Zoho has launched its Zoho POS solution in Saudi Arabia, featuring VAT compliance and a fully localized Arabic interface. This cloud-based point-of-sale system helps retailers manage inventory, billing, and customer interactions. It supports multiple languages, integrates with Zoho Books and other platforms, and offers features like loyalty management and dynamic pricing. The service is available for SAR 39 per month.

Partnership

MapmyIndia, Zoho Integrate Mapping Intelligence Into Zoho CRM - ciol.com

Zoho and MapmyIndia have integrated mapping intelligence into Zoho CRM. This collaboration enhances Zoho CRM's capabilities by incorporating advanced mapping features, allowing users to visualize and analyze geographic data within the CRM platform.

Partnership

MapmyIndia announces partnership with Zoho CRM - Capital Market

MapmyIndia has partnered with Zoho CRM to enhance its customer relationship management capabilities. This collaboration aims to integrate MapmyIndia's mapping solutions with Zoho's CRM platform, offering improved location-based services for businesses.

Zoho Corporation Pvt. Ltd Profile

Company Name

Zoho Corporation Pvt. Ltd

Company Website

https://www.zoho.com/

Year Founded

1996

HQ Location

4141 Hacienda Drive, Pleasanton, California 94588, USA

Employees

1001-5000

Social

Financials

PRIVATE