Social Media Marketing is a popular marketing technique that involves carrying out marketing activities like campaigns, promotions, brand building and promoting brand awareness through social media networks. The popular social networking sites like Facebook, Twitter, LinkedIn, Instagram, Pinterest, WhatsApp, Snapchat, YouTube, Tumblr have a unique way of their own to bring together their users and that in turn drives how businesses can connect with their buyers on these networks.
Learn what are Social Media Marketing strategies and how to choose the right Social Media Marketing software.
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Read more about how companies in different industries are using Social Media Marketing software to drive results.
Read more about the latest news and updates in Social Media Marketing.
Updated By Cuspera
Last updated: Aug 21, 2023
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416 Social Media Marketing Software
Sendible
Social Media Management Software
Sendible is a Social media management software used for managing multiple brands and customers on Social media through the cycle of planning, collaboration, customer engagement and analytics. It is used by Marketing teams across enterprises or agencies.
Vendor: Sendible Limited
Founded: 2008
Company Size: 1-10
HQ Location: 3rd Floor, 311 Ballards Lane, London, UK, N12 8LY
Financials: PRIVATE
Digg
Digg - What the Internet is talking about right now
Vendor: Digg, Inc
Company Size: 51-100
HQ Location: New York, New York, NY US
Financials: SERIES C
Statusbrew
Engagement tool to engage with customers on Social
Statusbrew is a social media engagement tool that unites the social inbox, brings the team together, and creates automated workflows to generate more leads.
Vendor: Statusbrew, LLC
Company Size: 11-50
HQ Location: Statusbrew, Inc. 251 Little Falls Drive Wilmington, Delaware 19808 United States
Financials: PRIVATE
Falcon.io (now Brandwatch Social Media Management)
The Platform for Every Kind of Social Media Marketer - Falcon
Falcon.io (now Brandwatch Social Media Management) is a social media marketing tool targeted toward medium and enterprise customers to plan their social media engagements and enhance their customer experience.
Vendor: Brandwatch
Founded: 2005
Company Size: 1001-5000
HQ Location: 1st Floor Sovereign House Church Street Brighton BN1 1UJ
Financials: SERIES C
Mention
Monitoring for digital agencies that need to know what's said about their clients, and provide a superior service
Mention is a social media marketing suite that helps to gather your brand insights via social media monitoring and to publish relevant content. It is suited for brands looking to amplify brand awareness by monitoring and analyzing market and audience to create relevant social media content.
Vendor: Mention SAS
Founded: 2013
Company Size: 11-50
HQ Location: 16 PASSAGE JOUFFROY - 75009 PARIS - France
Financials: M&A
Loomly Social media content management
Loomly: Social Media Calendar
Loomly a Social Media Marketing Platform that empowers marketing teams to collaborate, publish and measure. It helps to Improve digital and social presence and enhance customer relationships.
Vendor: Loomly, Inc.
Company Size: 1-10
HQ Location: Los Angeles, CA
Financials: PRIVATE
Netvibes
Transform data into actionable knowledge to boost innovation and competitiveness
Netvibes is a Social Media Marketing Software. Netvibes has personalised dashboards for better and faster decision making specifically catering to Agencies, Enterprises and Individuals who are looking for enterprise portals and business intelligence.
Vendor: Dassault Systèmes S.E.
Company Size: 10001+
HQ Location: 10, rue Marcel Dassault, Vélizy-Villacoublay, 78140, FR
Financials: IPO
ContentStudio
ContentStudio - Discovery, Curation & Social Media Management ...
Content Studio is a content marketing and social media management platform for startups, entrepreneurs, business owners, brands, agencies and publishers, who are keen to increase their revenues, by sharing best content consistently
Vendor: ContentStudio Inc
Company Size: 1-10
HQ Location: Regeringsgatan 65, c/o SUP46, Plan 3, Stockholm, Stockholm County 11156, SE
Financials: PRIVATE
Eclincher social media management
eClincher: Best Social Media Management Tool
E-clincher is a social media management tool that provides advanced publishing, social inbox/CRM, analytics reporting and collaboration tools. It is best suited for businesses, brands and agencies to manage their social media accounts in one platform.
Vendor: eClincher, Inc.
Founded: 2012
Company Size: 11-50
HQ Location: 1121 San Antonio Rd, Palo Alto, CA 94303
Financials: SEED
SocialPilot
Social Media Scheduling, Marketing and Analytics Tool
SocialPilot is a social media marketing platform designed to help users enhance the efficiency of their online marketing strategies and efforts, and save time and money. It helps to improve digital and social presence and build brand awareness.
Vendor: SocialPilot Technologies Inc
Company Size: 11-50
HQ Location: 703, Brooklyn Tower, Nr. YMCA Club, S.G. Highway, Makarba, Ahmedabad-380051
Financials: PRIVATE
Reputation Social Suite
Supercharge Your Social Marketing Program at Scale
Reputation Social Suite is a social media marketing platform that can listen, plan, publish, engage, analyze, locate, review, and capture leads to create better customer experiences. It helps to enhance customer relationships and improve digital and social presence.
Vendor: Reputation.com, Inc
Founded: 2006
Company Size: 251-500
HQ Location: 2100 Copenhagen, Denmark Denmark
Financials: PRIVATE
NetBase Quid
Next generation consumer and market intelligence platform, delivering contextual insights to reveal business trends
Netbase Quid is a Consumer and Market Intelligence platform. It provides real time consumer insights across the organisation, from the brand and digital marketing, public relations, product management to consumer care. It provides real-time, fast and accurate social media analytics that help the companies grow their business. It is suitable for small, midsize and large brands and marketing agencies.
Vendor: NetBase Solutions, Inc.
Company Size: 101-250
HQ Location: 3945 Freedom Circle, Suite 730 Santa Clara, CA 95054
Financials: SERIES E
Popular Pays
Create Content Worth Sharing
Popular Pays is an Influencer marketing and content creation platform for brands to maximize efficiency, reduce costs, and seamlessly execute influencer or content production strategies. It can be used by businesses of all sizes - startups, enterprises or agencies.
Vendor: Lightricks
Company Size: 251-500
HQ Location: Professor Racah, Jerusalem, Jerusalem 9190401, IL
Financials: SERIES D
Brandlive
Brand Live | brand management agency that refuses to follow the crowd
Brandlive a Demand Generation Platform is a video-first enterprise virtual events solution for product launches, internal communications, sales meetings, etc. It helps to launch new products and improve internal communications.
Vendor: Brandlive, Inc
Company Size: 11-50
Financials: PRIVATE
Manago
Customer data platform with omnichannel communication to improve conversion
SALESmanago is the only no-code, AI-driven Customer Data, and Marketing Automation Platform, used by 3000+ midmarket and large Enterprises in 50 countries including Starbucks, Vodafone, BMW, Crocs, Victorias Secret and many other global brands. Financial Times ranks SALESmanago as the fastest-growing marketing automation platform in Europe with 2 months of free Proof of Concept.
Vendor: Manago
Founded: 2011
Company Size: 101-250
HQ Location: Grzegórzecka 21, 31-532 Kraków
Financials: PRIVATE
HubSpot
Marketing Automation Software for inbound marketing and sales
Hubspot is a Growth Platform consisting of a stack of Marketing, Sales and Service software. It includes a Marketing Hub, Sales Hub, Service Hub and a free CRM module. It can be used by Sales Leaders, Marketers, Customer Service Teams, Business Owners, and Operations Managers.
Vendor: HubSpot, Inc
Founded: 2006
Company Size: 1001-5000
HQ Location: 25 First Street, 2nd Floor Cambridge, MA 02141 United States
Financials: IPO
Onalytica
Onalytica - Influencer Marketing Platform
Onalytica an influencer marketing platform provides the software, professional services, and consultancy to help clients run successful influencer marketing programs and integrate influencer marketing into their wider social advocacy strategy. It helps to establish thought leadership and build brand awareness.
Vendor: Onalytica INC
Company Size: 11-50
HQ Location: Crosby Row, London, United Kingdom SE1 1YW, GB
Financials: PRIVATE
Rakuten Advertising
Combines Rakuten's media properties; affiliate, display and search marketing
Rakuten Advertising is an Affiliate marketing platform that makes the Internet a better place that brings relevance, value, and enjoyment to everyone involved advertisers, publishers, and consumers alike. It helps to acquire customers and improve visibility.
Vendor: Rakuten Marketing, LLC.
Company Size: 501-1000
HQ Location: San Mateo, CA
Financials: PRIVATE
LinkTrust
LinkTrust - THE MOST TRUSTED PLATFORM IN PERFORMANCE MARKETING...
LinkTrust is a performance marketing platform that empowers advertisers, ad networks, retailers, and marketing agencies to accurately and easily manage, track, and attribute performance marketing campaigns for the customers across the world. It helps to acquire customers and improve ROI.
Vendor: LinkTrust, Inc.
Company Size: 11-50
HQ Location: 12884 S Frontrunner Blvd, STE 140, Draper, UT 84020, US
Financials: M&A
Social Seeder
Platform to share relevant content, like recruitment messages, with your ambassadors
Social Seeder is a communication platform that allows to share relevant content with the community of internal and external ambassadors. It helps to build brand awareness and improve internal communications.
Vendor: Social Seeder BVBA
Company Size: 11-50
HQ Location: Schaarbeeklei 647, Vilvoorde, Vlaams Brabant 1800, BE
Financials: PRIVATE
SocialBook
Influencer Platform: Marketing Strategy & Analytics | SocialBook
SocialBook is an influencer marketing platform for both brand and influencer. It helps to improve ROI and increase customer lifetime value.
Vendor: SocialBook, Inc.
Company Size: 11-50
HQ Location: 950 Tower Ln, Foster City, California 94404, US
Financials: SERIES A
Simplify360
Experience and build cross channel relationships and delight customers
Simplify360 is a SaaS-based social media analytics platform intended to gain insights through data and analytics. It helps brands achieve RoI and cost savings with an omnichannel digital experience. With in-built efficiency improvement and AI enablers, it has become a whole lot easier for brands to provide superior CX.
Vendor: Simplify360 Inc
Founded: 2009
Company Size: 11-50
HQ Location: 1130 Capital PKWY Carrollton, TX 75006
Financials: PRIVATE
Activate Platform
The Leading Influencer Marketplace ACTIVATE
Activate Platform is a leading influencer market place for real results, real relationships, and real scale. It helps to build brand awareness and improve ROI.
Vendor: Activate Holdings, Inc
Company Size: 11-50
HQ Location: 250 Lafayette St, New York, US
Financials: NA
Publicfast Influencer Marketing
Make searching for influencers as easy as searching on Google
Publicfast is an Influencer Marketing platform that enables discovery of influencers for collaborating with brands for marketing campaigns. It can be used by businesses of all types and sizes from start-ups to large enterprises.
Vendor: Publicfast, Inc.
Founded: 2013
Company Size: 11-50
HQ Location: Kyiv, Kyivska obl.
Financials: SEED