cuspera logo CUSPERA

Social Media Marketing Software 2023: Complete Guide - Page 8

Social Media Marketing is a popular marketing technique that involves carrying out marketing activities like campaigns, promotions, brand building and promoting brand awareness through social media networks. The popular social networking sites like Facebook, Twitter, LinkedIn, Instagram, Pinterest, WhatsApp, Snapchat, YouTube, Tumblr have a unique way of their own to bring together their users and that in turn drives how businesses can connect with their buyers on these networks.

Learn what are Social Media Marketing strategies and how to choose the right Social Media Marketing software.

Know more about this category

What is the right solution for you depends on your business context and needs. Let us help you firm up your needs and find you the right-fit solutions. Get your personalized assessment report now!

Read more about how companies in different industries are using Social Media Marketing software to drive results.

Read more about the latest news and updates in Social Media Marketing.

Updated By Cuspera

Last updated: Aug 21, 2023

Which of these 416 Social Media Marketing software fit your needs?

wyz, your personal AI advisor

Get AI-generated right fit software based on peer experience in just a minute.

416 Social Media Marketing Software

Facebook Apps and Tabs Icon

Facebook Apps and Tabs

4.46
★★★★★
★★★★★

Customize Your Facebook Page | Facebook Apps

Read Reviews
Highlights
Top Business Usecases : Advertisement,Engagement management,Communication management
Top Features : Personalization,Alerts: popups & Notifications,Templates

Vendor: WhatsApp LLC

Founded: 2004

Company Size: 10001+

HQ Location: 1 Hacker Way, Menlo Park, California 94025

Financials: IPO

Determ Icon

Determ

4.68
★★★★★
★★★★★

Online Media Monitoring and Analytics software

Read Reviews

Determ is an online monitoring and analytics platform that helps to monitor online mentions of the brand, company, and competitors in real time. It helps to improve brand engagement and digital and social presence.

Highlights
Top Business Usecases : Social media management,Communication management,Tracking & monitoring communications
Top Features : Alerts: popups & Notifications,Live monitoring,Dashboard

Vendor: Determ d.o.o.

Founded: 2014

Company Size: 11-50

HQ Location: Zagreb

Financials: PRIVATE

Followerwonk Icon

Followerwonk

4.17
★★★★★
★★★★★

Tools for Twitter Analytics, Bio Search and More

Read Reviews

Followerwonk is a Twitter analytics tool used to find, analyze, and optimize for social growth and helps to explore and grow the user's social graph. It helps to find the influencers, optimize the social profile, build and engage a community, and grow a brand.

Highlights
Top Business Usecases : Social media management,Social media analytics,Engagement management
Top Features : SEO,Personalization

Vendor: Followerwonk

Company Size: 251-500

HQ Location: Seattle, WA, USA

Financials: M&A

SocialBee Icon

SocialBee

4.38
★★★★★
★★★★★

Social Media Management platform to manage social media accounts

Read Reviews

SocialBee is an all-in-one Social Media Management Platform that helps to get more leads with less effort and automate the social media posting and More to focus on what truly matters. It helps to scale best practices and build brand awareness.

Highlights
Top Business Usecases : Social media management,Content management,Sending & publishing communications
Top Features : Personalization

Vendor: SocialBee

Company Size: 1-10

HQ Location: European Union

Financials: PRIVATE

Conviva Icon

Conviva

4.37
★★★★★
★★★★★

A real-time Intelligence platform for video and media streaming using a unique new intelligent video measurement and analytics architecture

Read Reviews

Conviva is a real-time Intelligence platform for Video and Media streaming that helps to engage social audiences and gain comprehensive, cross-platform intelligence from all the major social media platforms. It helps to enhance customer relationships, improve ROI and launch new products.

Highlights
Top Business Usecases : Social media management,Communication management,Engagement management
Top Features : Live streaming,Leaderboards,Gamification

Vendor: Conviva Inc.

HQ Location: Foster City, CA

Publer Icon

Publer

4.71
★★★★★
★★★★★

Publer - Your Social Media Superhero

Read Reviews

Publer is a social media marketing platform that helps to schedule the post on Facebook, Instagram, Tweets, LinkedIn, Pinterest pins, and Google My Business posts. It helps to improve digital and social presence and build brand awareness.

Highlights
Top Business Usecases : Social media management,Sending & publishing communications,Communication management
Top Features : Auto scheduler & reminder,Personalization,Dashboard

Vendor: Publer LLC

Company Size: 1-10

HQ Location: Rr. Sami Frasheri, Tirana, Tirana 1019, AL

Financials: PRIVATE

BuddyPress Icon

BuddyPress

4.20
★★★★★
★★★★★

Fun & flexible software for online communities

Read Reviews
Highlights
Top Business Usecases : Sending & publishing communications,Communication management,Engagement management
Top Features : Widgets,Templates,Alerts: popups & Notifications

Vendor: Automattic Inc.

Founded: 2005

Company Size: 501-1000

Financials: PRIVATE

Interactions Platform Icon

Interactions Platform

4.00
★★★★★
★★★★★

Platform to deliver effortless customer journeys across all channels

Read Reviews

Interactions Digital Roots is a social media marketing platform that leverages artificial intelligence (AI) to find meaningful social posts, prioritize these posts based on relevance, suggest responses, and insights. It helps to increase sales and revenue and improve ROI.

Highlights
Top Business Usecases : Engagement management,Social media management,Engaging and following up
Top Features : Intelligent assistant,Personalization

Vendor: Interactions LLC

Company Size: 501-1000

HQ Location: Franklin, MA

Financials: SERIES D

HypeAuditor Icon

HypeAuditor

4.23
★★★★★
★★★★★

Analyze Instagram growth, compare creators, and track influencer marketing campaign performance

Read Reviews

HypeAuditor is an AI-powered tool created to help marketers and brands choose credible influencers for their marketing campaigns. It offers complex solutions to brands, agencies, and platforms working with influencers.

Highlights
Top Business Usecases : Engagement management,Engaging and following up,Influencer marketing
Top Features : Personalization,Bot,Fraud detection

Vendor: HypeAuditor Limited

Company Size: 11-50

HQ Location: 9165 Otis ave, Suite 238, Indianapolis, IN 46216, US

Financials: PRIVATE

Locowise Icon

Locowise

4.43
★★★★★
★★★★★

Locowise - FOR AGENCIES

Read Reviews

Locowise provides social media analytics and reporting for brands and agencies, providing the most in-depth, comprehensive insights across all social media channels. Its tool allows businesses to have a better insight into their social media communities.

Highlights
Top Business Usecases : Social media management,Engagement management,Engaging and following up
Top Features : Predictive analytics,Dashboard

Vendor: Locowise Ltd

Company Size: 11-50

HQ Location: Liverpool, Merseyside

Financials: PRIVATE

SocialHub Icon

SocialHub

4.37
★★★★★
★★★★★

Social Relationship Management Software Tool - SocialHub

Read Reviews

SocialHub is a social media management software tool that helps businesses manage social conversations and engage customers from one platform. It helps to acquire customers and improve efficiency.

Highlights
Top Business Usecases : Social media management,Communication management,Sending & publishing communications
Top Features : Templates,Personalization,Dashboard

Vendor: maloon GmbH

Company Size: 11-50

HQ Location: Ingolstadt, Bavaria

Financials: SERIES B

Pulsar Icon

Pulsar

4.05
★★★★★
★★★★★

Pulsar - Audience Intelligence and Social Listening Platform

Read Reviews

Pulsar is an advanced audience analysis and social listening platform that helps to helps to understand the audiences and create messages that matter to them, by combining conversational and behavioral data from the world’s leading digital sources, with vertical AI, and smart human minds. It helps to improve digital and social presence and ROI.

Highlights
Top Business Usecases : Social media management,Engaging and following up,Engagement management
Top Features : Personalization,Dashboard

Vendor: Pulsar Group Plc

Company Size: 51-100

HQ Location: London

Financials: PRIVATE

Tagboard Icon

Tagboard

4.17
★★★★★
★★★★★

Tagboard - your trusted social media display partner

Read Reviews
Highlights
Top Business Usecases : Communication management,Sending & publishing communications,Social media management
Top Features : Live streaming,Live monitoring,Dashboard

Vendor: Tagboard, Inc.

Company Size: 51-100

HQ Location: 8383 158th Ave NE, SUITE 110, Redmond, WA 98052, US

Financials: SEED

Snaplytics Icon

Snaplytics

4.22
★★★★★
★★★★★

Home for Vertical Stories | Snaplytics

Read Reviews
Highlights
Top Business Usecases : Engagement management,Engaging and following up,Content management
Top Features : Dashboard

Vendor: Snaplytics ApS

HQ Location: 3537 36th street, New York, 11106, US

sotrender Icon

sotrender

4.53
★★★★★
★★★★★

Sotrender. No-bullshit analytics. Analyze and optimize your ...

Read Reviews

Sotrender is a social media analytics application that enables businesses to gather and derive information, insights, and more from actionable analytics. Sotrender provides interactive and accurate data visualizations of information gathered from major social media platforms: Facebook, Twitter, Instagram and YouTube.

Highlights
Top Business Usecases : Social media management,Social media analytics,Engagement management
Top Features : Dashboard,Personalization

Vendor: sotrender

Founded: 2011

Company Size: 11-50

HQ Location: 86-90 Paul St., 3rd Floor London EC2A 4NE United Kingdom

Financials: SEED

Sprinklr Insights Icon

Sprinklr Insights

4.59
★★★★★
★★★★★

Capture customer experience measurements and insights in real-time.

Read Reviews

Sprinklr Insights is a Market research software enabling improved customer experience with real-time insights and decisions based on the voice of the customer data using AI and competitive intelligence.

Highlights
Top Business Usecases : Collaboration,Social media management,Advertisement
Top Features : Dashboard,Alerts: popups & Notifications,Personalization

Vendor: Sprinklr Inc.

Founded: 2009

Company Size: 1001-5000

HQ Location: 29 West 35th Street, 7th Floor, New York, NY 10001 USA

Financials: PRIVATE

OpenMoves Icon

OpenMoves

4.37
★★★★★
★★★★★

OpenMoves Stage - Digital Marketing Agency NY

Read Reviews
Highlights
Top Business Usecases : Digital marketing,Advertisement,Generation of new leads
Top Features : SEO,SEM

Vendor: OpenMoves, LLC

Company Size: 11-50

HQ Location: 315 Main Street, 2nd Floor, Huntington, NY 11743, US

Financials: PRIVATE

BrandMentions Icon

BrandMentions

4.53
★★★★★
★★★★★

AI Social Listening & Brand Monitoring Tool

Read Reviews

BrandMentions is a web and social media monitoring tool. It allows its users to monitor their brand and competitors accurately.

Highlights
Top Business Usecases : Social media management,Communication management,White labeling
Top Features : Alerts: popups & Notifications,Dashboard,SEO

Vendor: Brand Mentions SRL

Company Size: NA

Financials: PRIVATE

BuzzBundle Icon

BuzzBundle

3.75
★★★★★
★★★★★

promote your brand, drive traffic and power up your SEO campaign with social media

Read Reviews

BuzzBundle is a social media management platform that helps to promote the brand, drive traffic and power up the SEO campaign with social media. It helps to acquire customers and improve digital and social presence.

Highlights
Top Business Usecases : Social media management,Communication management,Sending & publishing communications
Top Features : SEO,Personalization,Dashboard

Vendor: Link-Assistant.com

Company Size: 11-50

HQ Location: 25/3 Vulica Viery Charužaj, Office 601, Minsk, 220123, BY

Financials: PRIVATE

Send Social Media Dashboard Icon

Send Social Media Dashboard

3.77
★★★★★
★★★★★

Drive strategic decision-making across the business with meaningful insights from social data and analytics

Read Reviews

Send Social Media Dashboard is a marketing platform for businesses, marketers and agencies, to manage, monitor, engage and publish on multiple social networks. It helps to enter new markets and improve efficiency.

Highlights
Top Business Usecases : Communication management,Sending & publishing communications,Social media management
Top Features : Dashboard,Live monitoring,Auto responder

Vendor: Send Social Media

Company Size: 1-10

HQ Location: 5201 Great America Pkwy, Santa Clara, CA 95054, US

Financials: NA

Linktree Icon

Linktree

4.21
★★★★★
★★★★★

Linktree

Read Reviews

Linktree is a social media marketing tool that makes the online content more discoverable, easier to manage, and more likely to convert. It helps to acquire customers and improve brand engagement.

Highlights
Top Business Usecases : Content management,Social media management,Communication management
Top Features : Landing page,Personalization

Vendor: Linktree Pty Ltd

Company Size: 11-50

HQ Location: 37 Islington St, Collingwood, Melbourne, Victoria 3066, AU

Financials: PRIVATE

Denim Social Icon

Denim Social

4.30
★★★★★
★★★★★

Social Media Management and Compliance Software

Read Reviews
Highlights
Top Business Usecases : Social media management,Communication management,Sending & publishing communications
Top Features : Personalization,Dashboard

Vendor: Denim Social, LLC

Company Size: 11-50

HQ Location: 1006 Olive St, St Louis, Missouri 63101, US

Financials: SERIES A

Vertical IQ Icon

Vertical IQ

4.00
★★★★★
★★★★★

Intelligence Platform for the industry research and call preparation needs

Read Reviews

Vertical IQ is an Industry intelligence solution that builds stronger relationships and sales through actionable, convenient, and focused industry intelligence delivering the comprehensive info and critical insights needed to turn prospects into long-term, loyal customers.

Highlights
Top Business Usecases : Competitive intelligence,Business development,Sales document management
Top Features : Calculator,Personalization

Vendor: Vertical IQ, Inc

Founded: 2010

Company Size: 11-50

HQ Location: 601 Saint Mary's Street Raleigh, North Carolina (NC) 27605, US

Financials: PRIVATE

engage.social Icon

engage.social

4.18
★★★★★
★★★★★

Next Generation solution for social sharing

Read Reviews

engage.social a Social Media Marketing Platform is the next generation solution for social sharing. It helps publishers and content producers attract new visitors, build audience engagement, and drive their Social K-factor. It helps to establish thought leadership and scale best practices.

Highlights
Top Business Usecases : Engaging and following up,Engagement management,Social media management
Top Features : Gamification,Leaderboards,Rewards

Vendor: Engage Technologies, Inc.

HQ Location: 440 N Wolf, Sunnyvale, California US