Comparison Summary
This comparison report of Act-On vs. ExpertSender is based on a specific set of business needs and context. The comparison uses 18067 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Act-On and ExpertSender
Act-On, ExpertSender, Salesforce Account Engagement (Formerly Pardot), Sharpspring, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Act-On covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
ExpertSender focuses on Workflow Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Communication Management with E-Mail, etc.
"We needed a platform to streamline email process while marrying best practices and data to deliver a unique customer experience. " - Jen Twersky
"Combined with ExpertSender’s technical and strategic support, their microsegmentation and marketing automation play an integral role in supporting our business. Driving sales and keeping our customers happy. I’d recommend their team and platform to ...anyone looking for an advanced marketing solution. " - Paweł Jedynak
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
An automated Growth Marketing Platform
Marketing Automation tool to grow ecommerce stores
Financials
SERIES A
PRIVATE
Business Need
Total Processes
(we found evidences for)
112
34
Total Goals
(we found evidences for)
21
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
-
Acquire customers
-
Enhance customer relationships
-
Improve ROI
-
Increase sales & revenue
-
Grow market share
-
Scale best practices
-
Enter new markets internationally or locally
-
Build brand awareness
-
Improve digital and social presence
-
Improve brand engagement
-
Launch new products
-
Improve internal communications
-
Establish thought leadership
-
Improve visibility
-
Reduce bounce
-
Improve efficiency
-
Increase customer life time value
-
Improve consistency
-
Improve stakeholder relations
-
Shorten ramp up time
-
Improve navigation
- See 18 more
-
Increase sales & revenue
-
Enhance customer relationships
-
Improve ROI
-
Acquire customers
-
Improve consistency
-
Grow market share
-
Enter new markets internationally or locally
-
Build brand awareness
-
Improve efficiency
- See 6 more
Top Channels
Channels Used
-
e-mail
-
offline
-
point of sale
-
website
-
omnichannel
-
display advertisement
-
social media
-
Facebook
-
newsletter
-
mobile
-
promotions
-
coupons
- See 9 more
-
e-mail
-
offline
-
point of sale
-
website
-
omnichannel
-
display advertisement
-
social media
-
Facebook
-
newsletter
-
mobile
-
promotions
-
coupons
- See 9 more
Failure Risk Guidance Security Report?
Compliance Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Security & Privacy Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Integration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Migration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
IT and Other Capabilities
- Low
- Medium
- High