Comparison Summary
This comparison report of Act-On vs. Lob Print & Mail is based on a specific set of business needs and context. The comparison uses 18534 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Act-On and Lob Print & Mail
Act-On, Lob Print & Mail, Salesforce Account Engagement (Formerly Pardot), Sharpspring, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Act-On covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
Lob Print & Mail focuses on Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.
"Act-On’s lead scoring has transformed our marketing efforts and allows us to automatically transfer great leads through our CRM. " - Sam Saunders
"A long, arduous, manual print process that took 3-5 minutes per letter suddenly didn’t require any time after the full Lob integration, which was life-saving. " - Louis Condon
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
An automated Growth Marketing Platform
Automated Direct Mail Platform to Program and control direct mail just like email
Age
2013
Financials
SERIES A
SERIES B
Business Need
Total Processes
(we found evidences for)
112
49
Total Goals
(we found evidences for)
21
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Increase sales & revenue
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Grow market share
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Scale best practices
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Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Improve brand engagement
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Launch new products
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Improve internal communications
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Establish thought leadership
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Improve visibility
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Reduce bounce
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Improve efficiency
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Increase customer life time value
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Improve consistency
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Improve stakeholder relations
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Shorten ramp up time
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Improve navigation
- See 18 more
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Acquire customers
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Enhance customer relationships
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Enter new markets internationally or locally
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Grow market share
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Improve visibility
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Increase sales & revenue
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Launch new products
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Improve ROI
-
Scale best practices
-
Build brand awareness
-
Improve stakeholder relations
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Improve digital and social presence
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Improve internal communications
- See 10 more
Top Channels
Channels Used
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offline
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omnichannel
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user generated content
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blogs
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causes and charity
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e-mail
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promotions
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social media
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display advertisement
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trade shows
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chat
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Slack
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website
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Pinterest
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text SMS
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phone calls
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on premises
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mobile
- See 15 more
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offline
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omnichannel
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user generated content
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blogs
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causes and charity
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e-mail
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promotions
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social media
-
display advertisement
-
trade shows
-
chat
-
Slack
-
website
-
Pinterest
-
text SMS
-
phone calls
-
on premises
-
mobile
- See 15 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High