Comparison Summary
This comparison report of Act-On vs. Vertical Response Email Marketing is based on a specific set of business needs and context. The comparison uses 18927 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Act-On and Vertical Response Email Marketing
Act-On, Salesforce Account Engagement (Formerly Pardot), Sharpspring, etc., belong to a category of solutions that help Marketing Automation, whereas Vertical Response Email Marketing, Sendloop platform, Godaddy Email Marketing, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Act-On covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.
Vertical Response Email Marketing focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Social Media Management with Social Media, Campaign Management with E-Mail, etc.
"Creating forms is easy, and we can segment our audience into different groups based on what appeals to them. " - Andre Laanemets
"VerticalResponse has the absolute best value for dollar of any email service provider. The platform itself is fantastic and user-friendly, and its customer service is out of this world. We send over a million emails every month on behalf of our clie...nts, and they get results! VerticalResponse has allowed our company to become what it is today. " - John McMillan
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Vertical Response Email Marketing
Focus area
Vertical Response Email Marketing is better than Act-On for
Software Failure Risk
About
An automated Growth Marketing Platform
Email marketing software with tools for running marketing campaigns including lead capture forms and landing pages
Age
2001
Financials
SERIES A
SERIES A
Business Need
Total Processes
(we found evidences for)
112
58
Total Goals
(we found evidences for)
21
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Increase sales & revenue
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Grow market share
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Scale best practices
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Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Improve brand engagement
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Launch new products
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Improve internal communications
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Establish thought leadership
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Improve visibility
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Reduce bounce
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Improve efficiency
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Increase customer life time value
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Improve consistency
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Improve stakeholder relations
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Shorten ramp up time
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Improve navigation
- See 18 more
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Acquire customers
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Enhance customer relationships
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Scale best practices
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Increase sales & revenue
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Grow market share
-
Build brand awareness
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Launch new products
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Improve efficiency
-
Enter new markets internationally or locally
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Improve ROI
-
Improve internal communications
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Improve consistency
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Improve digital and social presence
- See 10 more
Top Channels
Channels Used
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e-mail
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social media
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website
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newsletter
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user generated content
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blogs
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promotions
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phone calls
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Facebook
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mobile
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offline
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Twitter
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trade shows
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mobile app
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video
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point of sale
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Instagram
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mobile ads
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causes and charity
- See 16 more
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e-mail
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social media
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website
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newsletter
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user generated content
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blogs
-
promotions
-
phone calls
-
Facebook
-
mobile
-
offline
-
Twitter
-
trade shows
-
mobile app
-
video
-
point of sale
-
Instagram
-
mobile ads
-
causes and charity
- See 16 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
