Comparison Summary
This comparison report of ActiveCampaign vs. GMass is based on a specific set of business needs and context. The comparison uses 21982 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing ActiveCampaign and GMass
ActiveCampaign, Salesforce Account Engagement (Formerly Pardot), Adobe Marketo Engage, etc., belong to a category of solutions that help Marketing Automation, whereas GMass, Saleshandy, Autoklose, etc., belong to a category of solutions that help Sales Engagement. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
ActiveCampaign covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.
GMass focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.
"7X'd our email database ActiveCampaign is a great scalable CRM. I love how I have more control with my email and how wicked simple it is to use. I'd recommend ActiveCampaign to people who want to scale their email marketing efforts without the hefty... price tags of other email or CRM platforms. We've 7X'd our email database all with the implementation of ActiveCampaign. " - Shawn Parry
"It's a week now I'm using it and it works very good, also it's easy to understand and the reports are very useful! " - Info Tairs
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
CXA Platform to engage with their customers
Sales engagement software providing personalized mass email service, email marketing and mail-merge services
Age
2003
Financials
SERIES C
Business Need
Total Processes
(we found evidences for)
133
60
Total Goals
(we found evidences for)
18
15
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve ROI
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Launch new products
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Scale best practices
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Build brand awareness
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Improve internal communications
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Grow market share
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Increase customer life time value
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Improve brand engagement
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Improve digital and social presence
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Improve efficiency
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Manage risk
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Shorten ramp up time
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Improve stakeholder relations
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Establish thought leadership
- See 15 more
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Acquire customers
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Increase sales & revenue
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Improve ROI
-
Enhance customer relationships
-
Launch new products
-
Scale best practices
-
Enter new markets internationally or locally
-
Improve internal communications
-
Grow market share
-
Shorten ramp up time
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Improve efficiency
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Improve digital and social presence
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Reduce bounce
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Improve brand engagement
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Build brand awareness
- See 12 more
Top Channels
Channels Used
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e-mail
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social media
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promotions
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website
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phone calls
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newsletter
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offline
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mass media
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LinkedIn
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Twitter
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print media
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magazine
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on premises
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mobile
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mobile app
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games
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user generated content
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blogs
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chat
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Facebook
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video
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Netflix
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Instagram
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point of sale
- See 21 more
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e-mail
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social media
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promotions
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website
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phone calls
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newsletter
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offline
-
mass media
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LinkedIn
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Twitter
-
print media
-
magazine
-
on premises
-
mobile
-
mobile app
-
games
-
user generated content
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blogs
-
chat
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Facebook
-
video
-
Netflix
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Instagram
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point of sale
- See 21 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
