Comparison Summary
This comparison report of ActiveCampaign vs. Zymplify is based on a specific set of business needs and context. The comparison uses 18670 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing ActiveCampaign and Zymplify
ActiveCampaign, Zymplify, Salesforce Account Engagement (Formerly Pardot), Adobe Marketo Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
ActiveCampaign covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Contact List Management with E-Mail, etc.
Zymplify focuses on Social Media Management with Social Media, Digital Marketing, Generation Of New Leads with Website, Engagement Management, etc.
"I used to get 20% open rates and I thought I was doing really good. And then when I switched to ActiveCampaign and I started implementing some of these strategies, I'm seeing 50% and higher. My first few emails are all in the 80% to 50% range. " - David Paige
"Our first priority, beyond anything else, is simply to get our name out there, and raise our business profile. Zymplify really helped us with this, through social media campaigns, and email marketing, as well as events promotion. " - Annette Greer
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
CXA Platform to engage with their customers
Sales & Marketing Automation Software to accelerate business revenue
Age
2003
Financials
SERIES C
Business Need
Total Processes
(we found evidences for)
133
68
Total Goals
(we found evidences for)
18
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Enter new markets internationally or locally
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Improve ROI
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Launch new products
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Scale best practices
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Build brand awareness
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Improve internal communications
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Grow market share
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Increase customer life time value
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Improve brand engagement
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Improve digital and social presence
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Improve efficiency
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Manage risk
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Shorten ramp up time
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Improve stakeholder relations
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Establish thought leadership
- See 15 more
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Grow market share
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Build brand awareness
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Improve digital and social presence
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Enter new markets internationally or locally
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Enhance customer relationships
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Establish thought leadership
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Improve efficiency
- See 7 more
Top Channels
Channels Used
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social media
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e-mail
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website
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offline
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text SMS
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mobile
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video
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point of sale
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omnichannel
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mobile app
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user generated content
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blogs
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Facebook
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phone calls
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causes and charity
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Twitter
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LinkedIn
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promotions
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trade shows
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newsletter
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Instagram
- See 18 more
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social media
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e-mail
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website
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offline
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text SMS
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mobile
-
video
-
point of sale
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omnichannel
-
mobile app
-
user generated content
-
blogs
-
Facebook
-
phone calls
-
causes and charity
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Twitter
-
LinkedIn
-
promotions
-
trade shows
-
newsletter
-
Instagram
- See 18 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
