Comparison Summary
This comparison report of Adobe Marketo Engage vs. Bloomreach is based on a specific set of business needs and context. The comparison uses 39888 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Adobe Marketo Engage and Bloomreach
Adobe Marketo Engage, Bloomreach, Salesforce Account Engagement (Formerly Pardot), ActiveCampaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Adobe Marketo Engage covers Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Management with E-Mail, Communication Management with E-Mail, etc.
Bloomreach focuses on Campaign Management with E-Mail, Engagement Management, Communication Management with E-Mail, Helpdesk Management with E-Mail, etc.
"Every industry is reimagining their role within the digital economy, and looking to IBM for cloud and AI technologies that will give their transformation journey greater speed and efficiency. " - Ari Sheinkin
"If you show customers what they're looking for, they'll purchase. In the first six months of implementing Bloomreach, we saw a 40% increase in revenue generated from search. " - Monica Cleveland
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Adobe Marketo Engage
Focus area
Adobe Marketo Engage is better than Bloomreach for
Software Failure Risk
About
Marketing Automation Software for lead management and B2B marketers
Bloomreach - Powering Enterprise CMS and Optimizing Commerce Experiences
Age
1982
2009
Financials
SERIES A
SERIES F
Business Need
Total Processes
(we found evidences for)
140
81
Total Goals
(we found evidences for)
19
15
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Scale best practices
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Establish thought leadership
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Improve ROI
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Increase sales & revenue
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Enhance customer relationships
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Grow market share
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Enter new markets internationally or locally
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Improve digital and social presence
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Build brand awareness
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Improve internal communications
-
Improve brand engagement
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Launch new products
-
Improve efficiency
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Improve stakeholder relations
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Increase customer life time value
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Improve visibility
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Improve consistency
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Shorten ramp up time
- See 16 more
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Increase sales & revenue
-
Enhance customer relationships
-
Acquire customers
-
Improve ROI
-
Increase customer life time value
-
Improve efficiency
-
Launch new products
-
Improve brand engagement
-
Scale best practices
-
Increase average basket value
-
Enter new markets internationally or locally
-
Build brand awareness
-
Improve digital and social presence
-
Improve internal communications
-
Grow market share
- See 12 more
Top Channels
Channels Used
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e-mail
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website
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display advertisement
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social media
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text SMS
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promotions
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Facebook
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omnichannel
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offline
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newsletter
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mobile
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chat
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coupons
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phone calls
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point of sale
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user generated content
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blogs
-
mobile app
-
trade shows
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video
-
events
-
games
-
on premises
-
review sites
-
Amazon
- See 22 more
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e-mail
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website
-
display advertisement
-
social media
-
text SMS
-
promotions
-
Facebook
-
omnichannel
-
offline
-
newsletter
-
mobile
-
chat
-
coupons
-
phone calls
-
point of sale
-
user generated content
-
blogs
-
mobile app
-
trade shows
-
video
-
events
-
games
-
on premises
-
review sites
-
Amazon
- See 22 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
