Comparison Summary
This comparison report of Adobe Marketo Engage vs. emfluence Marketing Platform is based on a specific set of business needs and context. The comparison uses 38375 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Adobe Marketo Engage and emfluence Marketing Platform
Adobe Marketo Engage, emfluence Marketing Platform, Salesforce Account Engagement (Formerly Pardot), ActiveCampaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Adobe Marketo Engage covers Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Management with E-Mail, Communication Management with E-Mail, etc.
emfluence Marketing Platform focuses on Social Media Management with Social Media, Communication Management with Social Media, Campaign Management with E-Mail, Engagement Management with Social Media, etc.
"Adobe Experience Platform will help empower our team to understand our customers better, ultimately resulting in more personalized and valuable engagements — a powerful tool for any brand looking to succeed today " - Susie Emmerling
"This microsite grew the contest to the attention of communities and individuals that might not have known the Tnemec brand. Creative water storage tanks have always been around, but we would like to think that the contest has pushed the water indust...ry to think outside the box and not just paint tanks sky blue with a town name on them. " - Austin McKahan
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Adobe Marketo Engage
Focus area
Adobe Marketo Engage is better than emfluence Marketing Platform for
Software Failure Risk
emfluence Marketing Platform
Focus area
emfluence Marketing Platform is better than Adobe Marketo Engage for
Software Failure Risk
About
Marketing Automation Software for lead management and B2B marketers
Marketing Platform to create, track, and deploy successful digital campaigns
Age
1982
Financials
SERIES A
PRIVATE
Business Need
Total Processes
(we found evidences for)
140
60
Total Goals
(we found evidences for)
19
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Scale best practices
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Establish thought leadership
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Improve ROI
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Increase sales & revenue
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Enhance customer relationships
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Grow market share
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Enter new markets internationally or locally
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Improve digital and social presence
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Build brand awareness
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Improve internal communications
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Improve brand engagement
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Launch new products
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Improve efficiency
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Improve stakeholder relations
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Increase customer life time value
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Improve visibility
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Improve consistency
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Shorten ramp up time
- See 16 more
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Acquire customers
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Increase sales & revenue
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Improve ROI
-
Enhance customer relationships
-
Scale best practices
-
Improve digital and social presence
-
Enter new markets internationally or locally
-
Improve internal communications
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Launch new products
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Build brand awareness
-
Improve consistency
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Improve brand engagement
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Reduce bounce
- See 10 more
Top Channels
Channels Used
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social media
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e-mail
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website
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Twitter
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Facebook
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LinkedIn
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Instagram
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phone calls
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newsletter
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text SMS
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offline
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support groups
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events
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trade shows
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promotions
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Pinterest
-
omnichannel
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display advertisement
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user generated content
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blogs
-
on premises
- See 18 more
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social media
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e-mail
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website
-
Twitter
-
Facebook
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LinkedIn
-
Instagram
-
phone calls
-
newsletter
-
text SMS
-
offline
-
support groups
-
events
-
trade shows
-
promotions
-
Pinterest
-
omnichannel
-
display advertisement
-
user generated content
-
blogs
-
on premises
- See 18 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
