Comparison Summary
This comparison report of Adobe Marketo Engage vs. User.com is based on a specific set of business needs and context. The comparison uses 37155 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Adobe Marketo Engage and User.com
Adobe Marketo Engage, User.com, Salesforce Account Engagement (Formerly Pardot), ActiveCampaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Adobe Marketo Engage covers Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Management with E-Mail, Communication Management with E-Mail, etc.
User.com focuses on Engagement Management with Chat, Communication Management with E-Mail, Training & Onboarding with E-Mail, Social Media Management with E-Mail, etc.
"At Poly, we’ve always said that work isn’t somewhere you go, it’s something you do. The COVID-19 pandemic has made that abundantly clear for businesses and their employees alike, and our company is ideally placed to help them transition to a new way... of working " - Jenifer Salzwedel
"I’m in love with the products, and people laugh at me at how much I love User.com, but I’m a huge fan and recommend the software to everyone. 3 Words for me of what User.com is: Fast, Flexibility, Results. I don’t have any need to feel like I need t...o switch or migrate to anything else, because your platform helps us make good results and achieve our goals, from churn, retention, engagement, to even our sales goals. " - Luizza Couto
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Adobe Marketo Engage
Focus area
Adobe Marketo Engage is better than User.com for
Software Failure Risk
About
Marketing Automation Software for lead management and B2B marketers
User.com | Marketing & Sales Automation Software
Age
1982
Financials
SERIES A
SERIES B
Business Need
Total Processes
(we found evidences for)
140
54
Total Goals
(we found evidences for)
19
8
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Scale best practices
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Establish thought leadership
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Improve ROI
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Increase sales & revenue
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Enhance customer relationships
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Grow market share
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Enter new markets internationally or locally
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Improve digital and social presence
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Build brand awareness
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Improve internal communications
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Improve brand engagement
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Launch new products
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Improve efficiency
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Improve stakeholder relations
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Increase customer life time value
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Improve visibility
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Improve consistency
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Shorten ramp up time
- See 16 more
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Grow market share
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Enter new markets internationally or locally
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Improve digital and social presence
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Increase customer life time value
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Improve internal communications
- See 5 more
Top Channels
Channels Used
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e-mail
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chat
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social media
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website
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Facebook
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newsletter
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text SMS
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omnichannel
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phone calls
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promotions
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user generated content
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blogs
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Instagram
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coupons
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Whatsapp
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video
- See 13 more
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e-mail
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chat
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social media
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website
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Facebook
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newsletter
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text SMS
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omnichannel
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phone calls
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promotions
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user generated content
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blogs
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Instagram
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coupons
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Whatsapp
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video
- See 13 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
