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Affise vs Google Ad Manager: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Affise vs. Google Ad Manager is based on a specific set of business needs and context. The comparison uses 3136 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Affise and Google Ad Manager

Affise, CJ Affiliate, Skimlinks, etc., belong to a category of solutions that help Affiliate Marketing, whereas Google Ad Manager, Pubmatic Cloud, Media.net, etc., belong to a category of solutions that help Publisher Ad Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Affise covers Advertisement with Mobile, Communication Management, Engagement Management with User Generated Content, Campaign Management, etc.

Google Ad Manager focuses on Advertisement with Display Advertisement, Communication Management with Display Advertisement, Campaign Management with Display Advertisement, Engagement Management with Games, etc.

"Affise gave us confidence and freedom to test unlimited amount of campaigns with no added cost. In 3 years we work together, Affise has grown enormously and people there are doing everything to provide a cutting edge technology to grow business. " - Ksenia Konovets

"Our goal is to create the optimal mix between programmatic and direct sales, while allowing buyers from across the spectrum to access each impression. " - Srikanth S

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Affise

Focus area

Affise is better than Google Ad Manager for

Software Failure Risk

  • medium

logo Google Ad Manager

Focus area

Software Failure Risk

  • medium

About

Performance Marketing Software for online advertising campaigns in real-time

Integrated Advertising Management Platform - Google Ad Manager

Age

2015

Financials

SERIES A

SERIES A

Business Need

Total Processes
(we found evidences for)

32

75

Total Goals
(we found evidences for)

10

12

Top Processes

Evidences indicate better relative satisfaction



communication management

sending & publishing communications


engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


referral management


training & onboarding


business development


workflow management





competitive intelligence


relationship marketing


content management


generation of new leads


promotion management




products & pricelist management




segmentation and targeting


social media analytics


social media management

social media analytics


sales call management


helpdesk management


proposal & quote management


sales document management

proposal & quote management





revenue cycle management



follower management


account management



Top Goals

Goals Achieved

  • Improve ROI

  • Increase sales & revenue

  • Improve efficiency

  • Build brand awareness

  • Grow market share

  • Enhance customer relationships

  • Improve stakeholder relations

  • Improve brand engagement

  • Improve visibility

  • Acquire customers

  • See 7 more
  • Increase sales & revenue

  • Improve ROI

  • Enter new markets internationally or locally

  • Acquire customers

  • Launch new products

  • Enhance customer relationships

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Improve visibility

  • Improve efficiency

  • Improve stakeholder relations

  • See 9 more

Top Channels

Channels Used

  • display advertisement

  • Doubleclick

  • website

  • video

  • mobile

  • social media

  • phone calls

  • user generated content

  • blogs

  • mobile app

  • games

  • Facebook

  • promotions

  • mobile ads

  • mass media

  • e-mail

  • print media

  • television

  • newspaper

  • chat

  • offline

  • point of sale

  • review sites

  • Amazon

  • magazine

  • Twitter

  • LinkedIn

  • Facebook page

  • on premises

  • omnichannel

  • See 27 more
  • display advertisement

  • Doubleclick

  • website

  • video

  • mobile

  • social media

  • phone calls

  • user generated content

  • blogs

  • mobile app

  • games

  • Facebook

  • promotions

  • mobile ads

  • mass media

  • e-mail

  • print media

  • television

  • newspaper

  • chat

  • offline

  • point of sale

  • review sites

  • Amazon

  • magazine

  • Twitter

  • LinkedIn

  • Facebook page

  • on premises

  • omnichannel

  • See 27 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting