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Airship vs Appfigures: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Airship vs. Appfigures is based on a specific set of business needs and context. The comparison uses 1378 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Airship and Appfigures

Airship, Appfigures, Notificare, Swrve, etc., belong to a category of solutions that help Mobile Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Airship covers Engagement Management with Mobile, Loyalty Management with Promotions, Communication Management with Text SMS, Customer Case Management, etc.

Appfigures focuses on Competitive Intelligence, Advertisement with Review Sites, Loyalty Management, Viral Marketing, etc.

"Airship’s mobile engagement solution and backend support are strong — and there are great out-of-the-box capabilities. The quality of service is well worth the money. " - Niklaus Gerber

"Explorer offers the 'trifecta' of app information: the data is kept up to date, it is very reliable, and it is extremely high quality. " - Brandon Bennett

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Airship

Focus area

Airship is better than Appfigures for

Software Failure Risk

  • medium

logo Appfigures

Focus area

Software Failure Risk

  • medium

About

Customer Engagement Platform for Enterprise Brands

Analytics, ASO, and Competitor Intelligence tool to drive growth

Financials

SERIES F

PRIVATE

Business Need

Total Processes
(we found evidences for)

39

21

Total Goals
(we found evidences for)

12

3

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


loyalty management

identify target customers

customise loyalty program

create engagement based loyalty


customer case management


segmentation and targeting



products & pricelist management


touchpoint management


social media management

social media analytics


social media marketing


channel management



competitive intelligence


promotion management



generation of new leads



international marketing



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve brand engagement

  • Improve ROI

  • Build brand awareness

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Launch new products

  • Grow market share

  • Improve efficiency

  • Establish thought leadership

  • See 9 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

Top Channels

Channels Used

  • display advertisement

  • Doubleclick

  • social media

  • Facebook

  • website

  • video

  • review sites

  • Amazon

  • offline

  • point of sale

  • mobile

  • mobile app

  • e-mail

  • See 10 more
  • display advertisement

  • Doubleclick

  • social media

  • Facebook

  • website

  • video

  • review sites

  • Amazon

  • offline

  • point of sale

  • mobile

  • mobile app

  • e-mail

  • See 10 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting