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Amperity Customer Data Management vs Lexer CDP: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Amperity Customer Data Management vs. Lexer CDP is based on a specific set of business needs and context. The comparison uses 1620 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Amperity Customer Data Management and Lexer CDP

Amperity Customer Data Management, Lexer CDP, Tealium Audiencestream CDP, Mapp Intelligence, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Amperity Customer Data Management covers Engagement Management, Loyalty Management, Lifetime Value Management, Advertisement, etc.

Lexer CDP focuses on Lifetime Value Management, Engagement Management with E-Mail, Loyalty Management with E-Mail, Segmentation And Targeting, etc.

"Brooks contracted with Amperity to run a 10-week proof of concept and ended up accomplishing more during the test than during the entire engagement with the other provider. The technology was up and, ahem, running within 90 days. " - Mark McKelvey

"It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice. " - Matt Smith

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Amperity Customer Data Management

Focus area

Software Failure Risk

  • low

logo Lexer CDP

Focus area

Software Failure Risk

  • medium

About

Customer Data Platform built for the needs of the enterprise

Customer Data Platform that helps brands and retailers genuinely understand their customers

Financials

SERIES B

Business Need

Total Processes
(we found evidences for)

56

31

Total Goals
(we found evidences for)

14

9

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


customise loyalty program

identify target customers

create transaction based loyalty


lifetime value management



campaign management


social media management

social media analytics


training & onboarding


lead qualification

lead qualification: technographic


conversion management


segmentation and targeting


customer case management




communication management

sending & publishing communications

tracking & monitoring communications



generation of new leads


sales document management

contract management


personalized marketing


channel management


contact list management


competitive intelligence


customer feedback management

measuring customer satisfaction


community marketing






Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase customer life time value

  • Increase sales & revenue

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Improve efficiency

  • Scale best practices

  • Enter new markets internationally or locally

  • Build brand awareness

  • Launch new products

  • Increase average basket value

  • Manage risk

  • See 11 more
  • Acquire customers

  • Increase customer life time value

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Increase average basket value

  • Improve efficiency

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • social media

  • Facebook

  • offline

  • on premises

  • promotions

  • See 4 more
  • e-mail

  • mobile

  • social media

  • Facebook

  • offline

  • on premises

  • promotions

  • See 4 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting