Amperity Customer Data Management Overview

Amperity leverages AI to streamline the creation and activation of customer profiles within your data lakehouse. This platform stands out by significantly reducing the workload and time required to manage customer data, offering a competitive edge in customer data management. By facilitating a comprehensive 360-degree view of customers, Amperity enhances clarity and engagement, which are crucial for building loyalty. The platform allows for seamless data sharing without the need for complex ETL processes, ensuring data integrity and security. Trusted by leading brands, Amperity's customer data cloud is designed to drive ROI by simplifying customer understanding and optimizing data utilization.

Use Cases

Customers recommend Engagement Management, Loyalty Management, Lifetime Value Management, as the business use cases that they have been most satisfied with while using Amperity Customer Data Management.

Other use cases:

  • Advertisement
  • Campaign Management
  • Social Media Analytics
  • Training & Onboarding
  • Lead Qualification
  • Conversion Management
  • Segmentation And Targeting
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Amperity Customer Data Management.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve ROI
  • Improve Brand Engagement
  • Grow Market Share
  • Improve Efficiency
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Launch New Products
  • Increase Average Basket Value
  • Manage Risk
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Amperity Customer Data Management Use-Cases and Business Priorities: Customer Satisfaction Data

Amperity Customer Data Management's features include Personalization, Recording, Dashboard, etc. and Amperity Customer Data Management support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Amperity Customer Data Management analytics capabilities include Analytics, and Custom Reports.

Reviews

"Amperity has been a valuable partner in helping us deepen our customer analytics capabilities as we look to create a superior experience for today’s shoppers." - TJ Papp

Peer review evidence (same sources as the product rating summary)

"...Brooks contracted with Amperity and accomplished more in our first 10 weeks working together than during the entire engagement with our former customer data provider...." Grow e-commerce business through customer lens
"...Learn how Amperity helps a top restaurant connect anonymous customer data points to loyalty members they already know. ..." Solutions for Restaurants
"...Make every customer feel like they re your most valued customer...." Customer Care

Amperity Customer Data Management, Hyland Governance, Openprise RevOps Performance Platform, mParticle, Tealium, etc., all belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Amperity unifies and activates customer data from any source. The enterprise CDP aggregates and manages data for comprehensive customer insights.

Popular Business Setting

for Amperity Customer Data Management

Top Industries

  • Information Technology and Services
  • Transportation/Trucking/Railroad
  • Apparel & Fashion

Popular in

  • Small Business

Amperity Customer Data Management is popular in Information Technology And Services, Transportation/Trucking/Railroad, and Apparel & Fashion and is widely used by Small Business,

Amperity Customer Data Management Customer wins, Customer success stories, Case studies

How can Amperity Customer Data Management enhance your Engagement Management process?

Why is Amperity Customer Data Management the best choice for Loyalty Management?

What benefits does Amperity Customer Data Management offer for Lifetime Value Management?

How efficiently Does Amperity Customer Data Management manage your Campaign Management?

90 buyers and buying teams have used Cuspera to assess how well Amperity Customer Data Management solved their Customer Data Platform needs. Cuspera uses 1152 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

CUSTOMERS TESTIMONIALS
Amperity Customer Data Management testimonial

TJ Papp

VP of Digital/E-commerce

Kenneth Cole

Amperity has been a valuable partner in helping us deepen our customer analytics capabilities as we look to create a superior experience for today’s shoppers. Testimonial By TJ Papp
Amperity Customer Data Management testimonial

Brian Knollenberg

Vice President Digital Marketing and Analytics

BECU

Before Amperity we had much higher degrees of latency, keeping our teams from being able to make quick decisions in the best interest of our membership and the business. With Amperity we're mitigating some of these roadblocks and can see the future where our execution speed is vastly improved, all ...the while adding intelligence to the most important things.

Testimonial By Brian Knollenberg
Amperity Customer Data Management testimonial

Mark McKelvey

Vice President, Information Technology

Brooks

Brooks contracted with Amperity to run a 10-week proof of concept and ended up accomplishing more during the test than during the entire engagement with the other provider. The technology was up and, ahem, running within 90 days. Testimonial By Mark McKelvey
CUSTOMERS TESTIMONIALS
Amperity Customer Data Management testimonial

TJ Papp

VP of Digital/E-commerce

Kenneth Cole

Amperity has been a valuable partner in helping us deepen our customer analytics capabilities as we look to create a superior experience for today’s shoppers. Testimonial By TJ Papp
Amperity Customer Data Management testimonial

Brian Knollenberg

Vice President Digital Marketing and Analytics

BECU

Before Amperity we had much higher degrees of latency, keeping our teams from being able to make quick decisions in the best interest of our membership and the business. With Amperity we're mitigating some of these roadblocks and can see the future where our execution speed is vastly improved, all ...the while adding intelligence to the most important things.

Testimonial By Brian Knollenberg
Amperity Customer Data Management testimonial

Mark McKelvey

Vice President, Information Technology

Brooks

Brooks contracted with Amperity to run a 10-week proof of concept and ended up accomplishing more during the test than during the entire engagement with the other provider. The technology was up and, ahem, running within 90 days. Testimonial By Mark McKelvey
 

Flydubai adopts Amperity to enhance customer data management

Flydubai has implemented Amperity's AI-powered customer data cloud to improve its customer data management capabilities. This deployment aims to enhance Flydubai's ability to manage and utilize custo...mer data effectively.

Read on →
 

Amperity expands Australian presence with AWS and strategic investment ...

Flydubai has adopted Amperity's technology to enhance its customer data management capabilities.

Read on →
 

L.L.Bean taps Amperity technology to revamp customer journeys and boost ...

L.L.Bean has selected Amperity to enhance its customer personalization efforts. The partnership aims to improve customer experiences across multiple channels, including email, direct mail, web person...alization, and loyalty marketing. Amperity's technology will help L.L.Bean better understand customer needs and deliver consistent, timely interactions. This collaboration highlights Amperity's role in advancing personalized customer journeys.

Read on →
 

First Hawaiian Bank - Banking - Large

Honolulu, USA

Amperity helped First Hawaiian Bank improve marketing analytics and data access. Before Amperity, teams struggled with siloed data and slow processes. Now, product managers and marketers can quickly ...pull customer lists and visualize campaign results. The bank used Amperity to track the impact of banker calls, leading to a 25% increase in accounts opened. The platform enabled a shift from product-centric to customer-centric strategies.

 

Endeavour Group - Hospitality - Very Large

Melbourne, Australia

Amperity helped Endeavour Group unify messy, siloed data from many brands into a single customer view. With Amperity, they built a "Next Best Action" decision engine to personalize millions of emails... weekly for Dan Murphy's and other brands. The platform powers audience segmentation, CRM, and digital marketing across channels. Analysts now spend less time on manual data work and more on valuable analytics. Amperity enables real-time, accurate audience targeting and supports over 50 active audience segments.

 

Brooks Running - Apparel & Fashion - Large

Seattle, USA

Brooks Running used Amperity to unify customer data from many sources. Before Amperity, their data was scattered and hard to use. With Amperity, they improved segmentation and personalized marketing.... Their paid search click-through rate rose by 260%. ROAS increased by over 125%. Paid social engagement grew by 150%. Email click-through rates jumped 16x. Amperity also helped customer service teams access purchase history quickly. Brooks Running now puts the runner first using data-driven insights.

Customer data is always changing - Amperity Expert Angles

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Frequently Asked Questions (FAQ)

What buyers ask before choosing Amperity Customer Data Management

What is Amperity Customer Data Management?

Amperity is a Customer Data Platform usable by Marketing, Analytics and IT teams. Amperity delivers a 360 degree customer insights view which can be used by these teams for personalising any customer interaction.

Amperity unifies all customer data and provides tools for getting predictive customer insights and analytics, customer segmentation and prioritization. Amperity provides tools for marketers to create and deliver customer-centric campaigns and measure performance.

In addition Amperity provides data security, designed and built-in to its software, and integrates with all the other marketing and analytics and other customer service tools in the organization

What is Amperity Customer Data Management used for?

Amperity Customer Data Management is a Customer Data Platform Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Loyalty Management and Lifetime Value Management .

What are the top features of Amperity Customer Data Management?

Personalization, Recording and Dashboard are some of the top features of Amperity Customer Data Management.

Who uses Amperity Customer Data Management?

Amperity Customer Data Management is used by Information Technology And Services, Transportation/Trucking/Railroad and Apparel & Fashion among other industries.

What are Amperity Customer Data Management alternatives?

Hyland Governance, Openprise RevOps Performance Platform, MParticle and Tealium are popular alternatives for Amperity Customer Data Management.

Where is Amperity Customer Data Management located?

Amperity Customer Data Management is headquartered at 701 5th Ave, 26th Floor, Seattle, Washington 98104, US.
lightning

Peers used Amperity Customer Data Management for engagement management and loyalty management

Amperity Customer Data Management Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.87/5

Read Reviews (53)
Analytics

4.89/5

Read Reviews (183)
Custom Reports

4.74/5

Read Reviews (118)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.87/5

Read Reviews (53)
Analytics

4.89/5

Read Reviews (183)
Custom Reports

4.74/5

Read Reviews (118)

Software Failure Risk Guidance

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for Amperity Customer Data Management

Overall Risk Meter

Low Medium High

Top Failure Risks for Amperity Customer Data Management

Amperity, Inc News

Partnership

AWS and Amperity share practical lessons on preparing enterprise data for AI

AWS and Amperity collaborated to share insights on preparing enterprise data for AI, focusing on real-time personalization and unified customer context. Their joint efforts emphasize building trusted, event-driven data foundations that support real-time decisions across marketing, operations, and AI systems. This collaboration aims to eliminate fragmented customer views and enhance customer experiences in industries like travel and hospitality.

Awards

IDC MarketScape Names Amperity a Leader in AI-Enabled Customer Data ...

IDC MarketScape has named Amperity a leader in AI-enabled customer data platforms for B2C users. The recognition highlights Amperity's strengths in identity resolution, data readiness, and segmentation. The platform supports hybrid deployments and integrates with platforms like Snowflake and Databricks, making it suitable for large B2C enterprises needing a durable customer data foundation.

Awards

Amperity Named Leader in AI-Enabled B2C Customer Data Platforms by IDC

Amperity has been recognized as a Leader in IDC's MarketScape for AI-Enabled Customer Data Platforms for B2C users. The report highlights Amperity's strengths in identity resolution and its relevance for enterprise B2C organizations needing trustworthy customer context for AI-driven decisions.

Awards

Amperity Recognized as Leader in Snowflake's Modern Marketing Data ...

Amperity has been recognized as a Leader in Data and Identity by Snowflake in its Modern Marketing Data Stack report. This recognition highlights Amperity's role in unifying fragmented customer data into AI-ready profiles, enhancing real-time decision-making and action.

Amperity, Inc Profile

Company Name

Amperity, Inc

Company Website

https://amperity.com/

HQ Location

701 5th Ave, 26th Floor, Seattle, Washington 98104, US

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