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Ascent360 vs RMC Customer Data Platform: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Ascent360 vs. RMC Customer Data Platform is based on a specific set of business needs and context. The comparison uses 726 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Ascent360 and RMC Customer Data Platform

Ascent360, RMC Customer Data Platform, Lytics CDP, Optimizely Data Platform, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Ascent360 covers Campaign Management with E-Mail, Engagement Management, Communication Management with E-Mail, Loyalty Management, etc.

RMC Customer Data Platform focuses on Segmentation And Targeting with Promotions, Helpdesk Management with Phone Calls, Advertisement with Social Media, Channel Marketing with Omnichannel, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Ascent360

Focus area

Ascent360 is better than RMC Customer Data Platform for

Software Failure Risk

  • low

logo RMC Customer Data Platform

Focus area

Software Failure Risk

  • medium

About

Data Driven Marketing Platform that result in immediate returns and lifetime advocates

Marketing Automation and Customer Data Platform for Flawless Marketing

Financials

M&A

Business Need

Total Processes
(we found evidences for)

43

20

Total Goals
(we found evidences for)

12

4

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management


communication management

sending & publishing communications



loyalty management

customise loyalty program



lifetime value management



community building



channel management


personalized marketing



segmentation and targeting


customer case management


contact list management


helpdesk management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Build brand awareness

  • Scale best practices

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Increase customer life time value

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve brand engagement

  • See 9 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • See 1 more

Top Channels

Channels Used

  • e-mail

  • social media

  • omnichannel

  • website

  • phone calls

  • mobile

  • Facebook

  • promotions

  • Instagram

  • mobile app

  • coupons

  • offline

  • See 9 more
  • e-mail

  • social media

  • omnichannel

  • website

  • phone calls

  • mobile

  • Facebook

  • promotions

  • Instagram

  • mobile app

  • coupons

  • offline

  • See 9 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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No Data

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting