Comparison Summary

Attribution: Attribution drives growth by providing unified marketing data, intelligent insights, and smart automation. It offers advanced multi-touch attribution, tracking campaign spending and customer histories to maximize ROI.

Adjust: Adjust accelerates app growth with end-to-end marketing solutions. App growth is measured, optimized, and scaled across platforms using award-winning technology.

logo Attribution

Focus area

Software Failure Risk

  • low

logo Adjust

Focus area

Adjust is better than Attribution for

Software Failure Risk

  • low

Attribution and Adjust: Customer Satisfaction Data

Most deployed common Use Cases for Attribution and Adjust

What makes Attribution and Adjust ideal for Advertisement?

Attribution and Adjust are both used for advertisement analysis but focus on different aspects. Attribution tracks all campaign spending data and connects it to conversions, providing a comprehensive view of advertising effectiveness across various channels. Adjust primarily focuses on mobile advertising, measuring user interactions and preventing fraud. It provides detailed insights into app performance and user engagement. However, Adjust’s fraud prevention capabilities may not be effective for all forms of fraudulent activity.
"...Attribution is a full funnel conversion and revenue tracking software that offers marketers a dashboard snapshot of campaigns, advertising costs and ROI...." Peer review
"...Fraudsters try to rob from advertising budgets by triggering fake installs, clicks, traffic, and impressions on mobile apps and websites...." Peer review from Featured Customers

Attribution in Action: Unique Use Cases

How can Attribution enhance your Channel Marketing process?

What benefits does Attribution offer for Account Management?

What solutions does Attribution provide for Forecasting?


Adjust in Action: Unique Use Cases

How can Adjust optimize your Engagement Management Workflow?

What solutions does Adjust provide for Campaign Management?

How can Adjust optimize your Competitive Intelligence Workflow?

About

Attribution | Drive growth with unified marketing data, intelligent insights and smart automation

The Mobile Measurement Company | Adjust

Age

2012

Financials

PRIVATE

SERIES E

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting