Attribution Overview
Attribution is a marketing attribution software designed to deliver actionable insights across B2B, SaaS, e-commerce, and marketplaces. It helps businesses understand the impact of their marketing efforts by accurately tracking and analyzing customer interactions. With a focus on optimizing marketing budgets, Attribution provides detailed reports that align with financial goals. This tool is trusted by over 1,000 companies for its reliability in offering precise attribution data. A standout feature is its ability to dive deep into attribution mechanics, ensuring that every marketing dollar is effectively utilized.
Use Cases
Customers recommend Advertisement, Channel Marketing, Account Management, as the business use cases that they have been most satisfied with while using Attribution.
Business Priorities
Improve ROI and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Attribution.
Attribution Use-Cases and Business Priorities: Customer Satisfaction Data
Attribution works with different mediums / channels such as Offline. Omnichannel. Events etc.
Attribution's features include SEM, Dashboard, and SEO. and Attribution support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also Attribution analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Attribution is a full funnel conversion and revenue tracking software that offers marketers a dashboard snapshot of campaigns, advertising costs and ROI...." Peer review
Attribution, Adobe Marketo Measure (formerly Bizible), Adjust, PixelMe, Calibermind, etc., all belong to a category of solutions that help Marketing Attribution. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Attribution drives growth by providing unified marketing data, intelligent insights, and smart automation. It offers advanced multi-touch attribution, tracking campaign spending and customer histories to maximize ROI.
Popular Business Setting
for Attribution
Top Industries
- Marketing and Advertising
- Information Technology and Services
- Computer Software
Popular in
- Small Business
- Mid Market
- Enterprise
Attribution is popular in Marketing And Advertising, Information Technology And Services, and Computer Software and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Attribution Use Cases
What makes Attribution ideal for Advertisement?
Why is Attribution the best choice for Channel Marketing?
Why is Attribution the best choice for Account Management?
What makes Attribution ideal for Forecasting?
27+ more Business Use Cases
32 buyers and buying teams have used Cuspera to assess how well Attribution solved their Marketing Attribution needs. Cuspera uses 547 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Attribution needs.
Case Studies
CASE STUDY Vendr
CASE STUDY Fatty15
CASE STUDY ClickUp
CASE STUDY ClickUp
CASE STUDY Vendr
CASE STUDY Fatty15
Frequently Asked Questions(FAQ)
for Attribution
What is Attribution?
Attribution is an advanced multi-touch attribution company that empowers every marketer with the data to convert more buyers and maximize ROI. With a patent pending approach, Attribution delivers the most complete performance visibility with unmatched usability. Its funnel conversion and revenue tracking software offers marketers a dashboard snapshot of campaigns, advertising costs and ROI.
Attribution is designed to calculate true ROI or return on ad spend (ROAS), It collects all campaign spending data from the user’s advertising platforms. It can track any type of spending on any channel, and aims to eliminate duplicate tracking through their custom multi-touch attribution models.
Attribution also helps users understand the stories of their customers and the events they engaged with, analyzing them as real individuals with histories, and not just numbers on a spreadsheet. In order to understand customers effectively, Attribution grants users insight into customer histories, aimed at assisting users in making informed marketing decisions. Attribution also affords users the flexibility to track customers across all computer, tablet and smartphone devices.
What is Attribution used for?
What are the top features of Attribution?
Who uses Attribution?
What are Attribution alternatives?
Where is Attribution located?
Peers used Attribution for advertisement and channel marketing
Attribution Competitors
Attribution Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (6) |
| Analytics | Read Reviews (71) |
| Custom Reports | Read Reviews (56) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (6) |
| Analytics | Read Reviews (71) |
| Custom Reports | Read Reviews (56) |
Attribution Integrations
Attribution integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Attribution
Overall Risk Meter
Top Failure Risks for Attribution
Attribution News
Attribution App Named One of Two Preferred Partners by Twilio Segment, Solidifying Leadership in Marketing Attribution - PR.com
Attribution has been named one of only two preferred partners by Twilio Segment, enhancing its position in marketing attribution software. This partnership recognizes Attribution's advanced analytics capabilities and integration strength within the Twilio Segment ecosystem, offering marketers improved data-driven insights and streamlined attribution workflows.
Revolutionizing Marketing Analytics! Announcing CallRail Integration with Attribution!
In today’s fast-paced digital landscape, businesses are constantly seeking ways to gain deeper insights into their marketing efforts. Understanding the full customer journey, both online and offline, is essential for optimizing marketing strategies and driving better results. That’s why we’re thrilled to announce the integration with CallRail and Attribution. The integration will empower businesses to … Continue reading Revolutionizing Marketing Analytics! Announcing CallRail Integration with Attribution!
The post Revolutionizing Marketing Analytics! Announcing CallRail Integration with Attribution! appeared first on Attribution.
Attribution Named High Performer in G2’s Spring 2024 reports for Attribution Software
We are thrilled and excited to be continually recognized by our customers! Providing world class customer service is foundational to any company’s success and we are grateful to be recognized by our customers for this. Furthermore, time to value is critical for companies who make investments in martech. The sooner customers can be up and … Continue reading Attribution Named High Performer in G2’s Spring 2024 reports for Attribution Software
The post Attribution Named High Performer in G2’s Spring 2024 reports for Attribution Software appeared first on Attribution.
Optimize ROAS with Attribution’s enhanced integration with Segment
A seamlessly integrated marketing technology stack is indispensable to meet business goals and objectives. The crucial aspect is integration or in other words, how well systems share customer data with each other. It is imperative to have data accessible across all systems and to ensure that each system can share data with the others. This … Continue reading Optimize ROAS with Attribution’s enhanced integration with Segment
The post Optimize ROAS with Attribution’s enhanced integration with Segment appeared first on Attribution.
Attribution Profile
Company Name
Attribution
Company Website
https://www.attributionapp.com/HQ Location
145 Corte Madera Town Center #445C
Employees
1-10
Social
Financials
PRIVATE
