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Awario vs Prowly: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Awario vs. Prowly is based on a specific set of business needs and context. The comparison uses 2185 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Awario and Prowly

Awario, Brand24, Statusbrew, etc., belong to a category of solutions that help Social Media Marketing, whereas Prowly belong to a category of solutions that help Public Relations. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Awario covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Market Research, etc.

Prowly focuses on Public Relations, Communication Management with Social Media, Content Management with Print Media, Contact List Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Awario

Focus area

Awario is better than Prowly for

Software Failure Risk

  • low

logo Prowly

Focus area

Software Failure Risk

  • medium

About

Awario: The Social Media & Web Monitoring Tool Your Brand Needs

Tools to Drive PR Results

Age

2007

2013

Financials

PRIVATE

SERIES A

Business Need

Total Processes
(we found evidences for)

68

35

Total Goals
(we found evidences for)

10

5

Top Processes

Evidences indicate better relative satisfaction


social media management

monitoring social media

social media analytics

scheduling post to social media

engaging on social media

managing social media account


communication management

tracking & monitoring communications

sending & publishing communications


engagement management

engaging and following up




generation of new leads


reputation management



influencer marketing




social media marketing


competitive intelligence


helpdesk management




campaign management


customer case management



loyalty management

customise loyalty program



workflow management



training & onboarding


rating and review management





customer feedback management


business development


sales document management

proposal & quote management


contact list management



Top Goals

Goals Achieved

  • Acquire customers

  • Improve digital and social presence

  • Build brand awareness

  • Enhance customer relationships

  • Improve brand engagement

  • Improve ROI

  • Launch new products

  • Enter new markets internationally or locally

  • Grow market share

  • Establish thought leadership

  • See 7 more
  • Acquire customers

  • Enhance customer relationships

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • See 2 more

Top Channels

Channels Used

  • social media

  • print media

  • magazine

  • e-mail

  • Facebook

  • Twitter

  • user generated content

  • blogs

  • promotions

  • Instagram

  • website

  • video

  • offline

  • point of sale

  • phone calls

  • See 12 more
  • social media

  • print media

  • magazine

  • e-mail

  • Facebook

  • Twitter

  • user generated content

  • blogs

  • promotions

  • Instagram

  • website

  • video

  • offline

  • point of sale

  • phone calls

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting