Comparison Summary
Introducing Aweber and Klaviyo
Aweber, Kit (formerly ConvertKit), Brevo, etc., belong to a category of solutions that help Email Marketing, whereas Klaviyo, Bloomreach, omnisend, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Aweber covers Communication Management with E-Mail, Engagement Management with E-Mail, Campaign Management with E-Mail, Advertisement with Website, etc.
Klaviyo focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Advertisement with E-Mail, etc.
"I can’t imagine a business without email marketing. And if you don’t have a newsletter or some kind of free content to offer your list, people may leave or find valuable content elsewhere.” Maria " - Maria Gracia
"We chose Klaviyo for their easy integration, & amazing content editor, having an immediate positive impact on our branding & customer service. " - Ben LoBlue
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
AWeber: Email Marketing
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Age
1998
2012
Financials
PRIVATE
SERIES D
Business Need
Total Processes
(we found evidences for)
98
98
Total Goals
(we found evidences for)
15
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Enhance customer relationships
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Launch new products
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Enter new markets internationally or locally
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Grow market share
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Improve ROI
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Scale best practices
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Build brand awareness
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Improve digital and social presence
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Improve efficiency
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Improve brand engagement
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Improve internal communications
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Reduce bounce
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Establish thought leadership
- See 12 more
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Increase sales & revenue
-
Enhance customer relationships
-
Acquire customers
-
Improve ROI
-
Increase customer life time value
-
Build brand awareness
-
Enter new markets internationally or locally
-
Improve brand engagement
-
Scale best practices
-
Improve efficiency
-
Launch new products
-
Grow market share
-
Improve consistency
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Improve digital and social presence
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Increase average basket value
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Shorten ramp up time
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Improve stakeholder relations
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Improve internal communications
- See 15 more
Top Channels
Channels Used
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e-mail
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social media
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text SMS
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website
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offline
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point of sale
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promotions
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newsletter
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Facebook
-
user generated content
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blogs
-
phone calls
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coupons
-
chat
-
mass media
-
trade shows
-
omnichannel
-
mobile
-
Instagram
-
causes and charity
-
games
-
on premises
-
mobile app
-
review sites
-
Amazon
- See 22 more
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e-mail
-
social media
-
text SMS
-
website
-
offline
-
point of sale
-
promotions
-
newsletter
-
Facebook
-
user generated content
-
blogs
-
phone calls
-
coupons
-
chat
-
mass media
-
trade shows
-
omnichannel
-
mobile
-
Instagram
-
causes and charity
-
games
-
on premises
-
mobile app
-
review sites
-
Amazon
- See 22 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
