Comparison Summary
Introducing beckon and Improvado
beckon, Improvado, Marketing Cloud Intelligence (formerly Datorama), ChannelMix, etc., belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
beckon covers Social Media Management with E-Mail, Channel Marketing with Omnichannel, Campaign Management, Collaboration with E-Mail, etc.
Improvado focuses on Advertisement with Social Media, Competitive Intelligence, Campaign Management, Social Media Management with Social Media, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Intelligence, Analytics, Reports & Dashboards
Unified modern data stack for revenue operations
Age
2000
Financials
SERIES E
SEED
Business Need
Total Processes
(we found evidences for)
47
51
Total Goals
(we found evidences for)
9
11
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Scale best practices
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Improve ROI
-
Improve efficiency
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Grow market share
-
Enhance customer relationships
-
Enter new markets internationally or locally
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Launch new products
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Increase sales & revenue
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Improve internal communications
- See 6 more
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Improve ROI
-
Build brand awareness
-
Acquire customers
-
Enter new markets internationally or locally
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Increase sales & revenue
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Enhance customer relationships
-
Improve efficiency
-
Grow market share
-
Scale best practices
-
Improve digital and social presence
-
Improve visibility
- See 8 more
Top Channels
Channels Used
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social media
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LinkedIn
-
Facebook
-
mobile
-
display advertisement
-
mobile app
-
website
-
phone calls
-
Doubleclick
-
promotions
-
Twitter
-
video
-
Instagram
-
offline
-
e-mail
-
chat
-
Snapchat
-
Pinterest
-
on premises
-
point of sale
-
review sites
-
G2crowd
-
user generated content
-
blogs
-
Amazon
- See 22 more
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social media
-
LinkedIn
-
Facebook
-
mobile
-
display advertisement
-
mobile app
-
website
-
phone calls
-
Doubleclick
-
promotions
-
Twitter
-
video
-
Instagram
-
offline
-
e-mail
-
chat
-
Snapchat
-
Pinterest
-
on premises
-
point of sale
-
review sites
-
G2crowd
-
user generated content
-
blogs
-
Amazon
- See 22 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
