Comparison Summary
This comparison report of beckon vs. Pathmatics is based on a specific set of business needs and context. The comparison uses 2681 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing beckon and Pathmatics
beckon, Pathmatics, Marketing Cloud Intelligence (formerly Datorama), ChannelMix, etc., belong to a category of solutions that help Marketing Data Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
beckon covers Social Media Management with E-Mail, Channel Marketing with Omnichannel, Campaign Management, Collaboration with E-Mail, etc.
Pathmatics focuses on Advertisement, Competitive Intelligence, Digital Marketing, Communication Management with Social Media, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Intelligence, Analytics, Reports & Dashboards
Advertiser Database & Digital Marketing Intelligence
Age
2000
Financials
SERIES E
PRIVATE
Business Need
Total Processes
(we found evidences for)
47
51
Total Goals
(we found evidences for)
9
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Scale best practices
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Improve ROI
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Improve efficiency
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Grow market share
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Enhance customer relationships
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Enter new markets internationally or locally
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Launch new products
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Increase sales & revenue
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Improve internal communications
- See 6 more
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Acquire customers
-
Enhance customer relationships
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Improve digital and social presence
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Improve ROI
-
Improve visibility
-
Enter new markets internationally or locally
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Grow market share
-
Build brand awareness
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Improve efficiency
- See 6 more
Top Channels
Channels Used
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social media
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website
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Facebook
-
mobile
-
video
-
mobile app
-
Twitter
-
chat
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Snapchat
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display advertisement
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Instagram
-
mass media
-
television
-
offline
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promotions
-
out of home
-
billboards
-
point of sale
-
phone calls
-
mobile ads
- See 17 more
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social media
-
website
-
Facebook
-
mobile
-
video
-
mobile app
-
Twitter
-
chat
-
Snapchat
-
display advertisement
-
Instagram
-
mass media
-
television
-
offline
-
promotions
-
out of home
-
billboards
-
point of sale
-
phone calls
-
mobile ads
- See 17 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
