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Bitly vs Matomo: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Bitly medium Failure Risk for Matomo medium
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Comparison Summary

This comparison report of Bitly vs. Matomo is based on a specific set of business needs and context. The comparison uses 5346 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Bitly and Matomo

Bitly, Rebrandly, GetSocial, etc., belong to a category of solutions that help Content Marketing, whereas Matomo, Piwik PRO, TWIPLA, etc., belong to a category of solutions that help Digital Analytics. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Bitly covers Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Advertisement with Social Media, etc.

Matomo focuses on Social Media Management with Website, Engagement Management with Website, Campaign Management with Website, Helpdesk Management with Website, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Bitly

Focus area

Bitly is better than Matomo for

Software Failure Risk

  • medium

logo Matomo

Focus area

Matomo is better than Bitly for

Software Failure Risk

  • medium

About

Bitly | URL Shortener, Custom Branded URLs, API & Link Management

Matomo: #1 Secure Open Web Analytics Platform

Age

2008

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

57

52

Total Goals
(we found evidences for)

9

9

Top Processes

Evidences indicate better relative satisfaction

social media management

Read Reviews (366)

Read Reviews (36)

scheduling post to social media

Read Reviews (168)

Read Reviews (0)

engaging on social media

Read Reviews (120)

Read Reviews (0)

social media analytics

Read Reviews (33)

Read Reviews (36)

monitoring social media

Read Reviews (15)

Read Reviews (0)

managing social media account

Read Reviews (11)

Read Reviews (0)

communication management

Read Reviews (174)

Read Reviews (6)

sending & publishing communications

Read Reviews (153)

Read Reviews (4)

tracking & monitoring communications

Read Reviews (20)

Read Reviews (2)

content management

Read Reviews (151)

Read Reviews (10)

content sharing

Read Reviews (127)

Read Reviews (0)

content publishing

Read Reviews (9)

Read Reviews (1)

content curation

Read Reviews (3)

Read Reviews (2)

content tracking

Read Reviews (2)

Read Reviews (2)

searching for content

Read Reviews (2)

Read Reviews (0)

advertisement

Read Reviews (58)

Read Reviews (11)

campaign management

Read Reviews (55)

Read Reviews (31)

campaign monitoring

Read Reviews (18)

Read Reviews (6)

engagement management

Read Reviews (44)

Read Reviews (31)

engaging and following up

Read Reviews (36)

Read Reviews (21)

helpdesk management

Read Reviews (17)

Read Reviews (17)

social media marketing

Read Reviews (13)

Read Reviews (0)

sales document management

Read Reviews (6)

Read Reviews (2)

proposal & quote management

Read Reviews (4)

Read Reviews (1)

workflow management

Read Reviews (5)

Read Reviews (0)

lead qualification

Read Reviews (4)

Read Reviews (2)

lead qualification: demographic

Read Reviews (4)

Read Reviews (0)

generation of new leads

Read Reviews (3)

Read Reviews (0)

customer feedback management

Read Reviews (2)

Read Reviews (2)

loyalty management

Read Reviews (1)

Read Reviews (5)

training & onboarding

Read Reviews (1)

Read Reviews (3)

rating and review management

Read Reviews (0)

Read Reviews (6)

sales call management

Read Reviews (0)

Read Reviews (3)

promotion management

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Improve digital and social presence

  • Acquire customers

  • Improve ROI

  • Build brand awareness

  • Improve internal communications

  • Scale best practices

  • Enhance customer relationships

  • Increase sales & revenue

  • Launch new products

  • See 6 more

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Improve efficiency

  • Launch new products

  • Scale best practices

  • Improve digital and social presence

  • Improve internal communications

  • See 6 more

Top Channels

Channels Used

  • website

  • e-mail

  • social media

  • phone calls

  • offline

  • Facebook

  • user generated content

  • blogs

  • on premises

  • promotions

  • video

  • newsletter

  • mobile

  • display advertisement

  • mobile app

  • omnichannel

  • point of sale

  • See 14 more

  • website

  • e-mail

  • social media

  • phone calls

  • offline

  • Facebook

  • user generated content

  • blogs

  • on premises

  • promotions

  • video

  • newsletter

  • mobile

  • display advertisement

  • mobile app

  • omnichannel

  • point of sale

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting