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Blueconic vs Ascent360: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Blueconic vs. Ascent360 is based on a specific set of business needs and context. The comparison uses 1081 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Blueconic and Ascent360

Blueconic, and Ascent360 belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Blueconic covers Engagement Management, Digital Marketing, Advertisement, Cross Selling, etc.

Ascent360 focuses on Campaign Management with E-Mail, Engagement Management, Communication Management with E-Mail, Loyalty Management, etc.

"BlueConic has really helped us with segmenting users into different paths and ensuring that we're collecting how far along that path they've gotten. It sounds pretty basic, but it's very important. It's one of the main things that we have seen a hug...e benefit from. " - Sarah Desmarais

"Ascent360 has made it possible for Smartwool to get a complete view of our customer, no matter what the touchpoint. " - Sarah Seifert

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Blueconic

Focus area

Software Failure Risk

  • medium

logo Ascent360

Focus area

Software Failure Risk

  • low

About

Customer Data Platform to Liberate Your Data

Data Driven Marketing Platform that result in immediate returns and lifetime advocates

Age

2010

Financials

SERIES B

Business Need

Total Processes
(we found evidences for)

27

43

Total Goals
(we found evidences for)

9

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up






database marketing



lifetime value management


campaign management



segmentation and targeting


lead qualification


communication management

sending & publishing communications


competitive intelligence


channel management


personalized marketing


loyalty management

customise loyalty program



community building



customer case management


contact list management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Increase customer life time value

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Launch new products

  • Scale best practices

  • See 6 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Build brand awareness

  • Scale best practices

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Increase customer life time value

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve brand engagement

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • social media

  • offline

  • mobile

  • point of sale

  • promotions

  • Facebook

  • Instagram

  • omnichannel

  • website

  • on premises

  • coupons

  • phone calls

  • games

  • causes and charity

  • text SMS

  • See 13 more
  • e-mail

  • social media

  • offline

  • mobile

  • point of sale

  • promotions

  • Facebook

  • Instagram

  • omnichannel

  • website

  • on premises

  • coupons

  • phone calls

  • games

  • causes and charity

  • text SMS

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting