Comparison Summary
Introducing Blueconic and Lexer CDP
Blueconic, and Lexer CDP belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Blueconic covers Engagement Management, Digital Marketing, Advertisement, Cross Selling, etc.
Lexer CDP focuses on Lifetime Value Management, Engagement Management with E-Mail, Loyalty Management with E-Mail, Segmentation And Targeting, etc.
"We're really pleased with BlueConic. This software gives real form to our floor-ready merchandise (FRM) strategy. Our aim is to invest in sustainable relations with fans through forming relevant dialogues. BlueConic is ideal in enabling us to put th...is into practice. " - Mark Van Leest
"It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice. " - Matt Smith
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Operating system that puts data into action for marketing and growth doers.
Customer Data Platform that helps brands and retailers genuinely understand their customers
Age
2010
Financials
SERIES B
SERIES B
Business Need
Total Processes
(we found evidences for)
27
31
Total Goals
(we found evidences for)
9
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Increase customer life time value
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Improve ROI
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Grow market share
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Improve brand engagement
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Launch new products
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Scale best practices
- See 6 more
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Acquire customers
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Increase customer life time value
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Increase sales & revenue
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Enhance customer relationships
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Improve ROI
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Enter new markets internationally or locally
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Improve brand engagement
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Increase average basket value
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Improve efficiency
- See 6 more
Top Channels
Channels Used
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e-mail
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mobile
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social media
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Facebook
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offline
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on premises
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promotions
- See 4 more
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e-mail
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mobile
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social media
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Facebook
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offline
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on premises
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promotions
- See 4 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
