Comparison Summary
Introducing Blueconic and NectarOM
Blueconic, and NectarOM belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Blueconic covers Engagement Management, Digital Marketing, Advertisement, Cross Selling, etc.
NectarOM focuses on Personalized Marketing, Engagement Management, Channel Marketing with Omnichannel, Lifetime Value Management, etc.
"Because the AI Workbench is directly tied to our unified [profile] database, our marketing team can easily run models to test different theories without having to hard code anything or pass it off to a data scientist. " - Amanda Hamilton
"I can see the emergence of personalization coming to life through technologies as well as the people and the process. " - Michael Cooper
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Operating system that puts data into action for marketing and growth doers.
Automated Consumer Engagement Platform to communicate highly personalized messaging
Age
2010
Financials
SERIES B
Business Need
Total Processes
(we found evidences for)
27
50
Total Goals
(we found evidences for)
9
12
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Increase customer life time value
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Improve ROI
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Grow market share
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Improve brand engagement
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Launch new products
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Scale best practices
- See 6 more
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Increase sales & revenue
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Enter new markets internationally or locally
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Improve brand engagement
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Increase customer life time value
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Grow market share
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Scale best practices
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Improve digital and social presence
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Build brand awareness
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Improve visibility
- See 9 more
Top Channels
Channels Used
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omnichannel
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e-mail
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social media
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offline
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mobile
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text SMS
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trade shows
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events
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review sites
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Amazon
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mobile app
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phone calls
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on premises
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chat
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user generated content
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blogs
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point of sale
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promotions
- See 15 more
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omnichannel
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e-mail
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social media
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offline
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mobile
-
text SMS
-
trade shows
-
events
-
review sites
-
Amazon
-
mobile app
-
phone calls
-
on premises
-
chat
-
user generated content
-
blogs
-
point of sale
-
promotions
- See 15 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
