Comparison Summary
Introducing Blueshift and Plumb5
Blueshift, Optimizely Data Platform, Ascent360, etc., belong to a category of solutions that help Customer Data Platform, whereas Plumb5, Hey Oliver, Boingnet, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Blueshift covers Engagement Management, Campaign Management with E-Mail, Advertisement with Social Media, Communication Management with E-Mail, etc.
Plumb5 focuses on Engagement Management, Social Media Management with Website, Channel Marketing with E-Mail, Capturing Leads with Website, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Customer Data Platform that activates data across the entire omnichannel customer journey
Plumb5: Real-time Customer Engagement Platform
Age
2014
2010
Financials
SERIES B
PRIVATE
Business Need
Total Processes
(we found evidences for)
67
40
Total Goals
(we found evidences for)
14
7
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Improve ROI
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Enhance customer relationships
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Enter new markets internationally or locally
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Increase customer life time value
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Scale best practices
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Improve brand engagement
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Grow market share
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Build brand awareness
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Improve consistency
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Improve efficiency
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Launch new products
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Improve digital and social presence
- See 11 more
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Enhance customer relationships
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Improve ROI
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Acquire customers
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Enter new markets internationally or locally
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Improve brand engagement
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Improve stakeholder relations
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Increase sales & revenue
- See 4 more
Top Channels
Channels Used
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website
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e-mail
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offline
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text SMS
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social media
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on premises
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point of sale
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chat
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display advertisement
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mobile
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omnichannel
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phone calls
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promotions
-
mobile app
-
video
- See 12 more
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website
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e-mail
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offline
-
text SMS
-
social media
-
on premises
-
point of sale
-
chat
-
display advertisement
-
mobile
-
omnichannel
-
phone calls
-
promotions
-
mobile app
-
video
- See 12 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
