Comparison Summary
This comparison report of Blueshift vs. RMC Customer Data Platform is based on a specific set of business needs and context. The comparison uses 2435 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Blueshift and RMC Customer Data Platform
Blueshift, RMC Customer Data Platform, Optimizely Data Platform, Ascent360, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Blueshift covers Engagement Management, Campaign Management with E-Mail, Advertisement with Social Media, Communication Management with E-Mail, etc.
RMC Customer Data Platform focuses on Segmentation And Targeting with Promotions, Helpdesk Management with Phone Calls, Advertisement with Social Media, Channel Marketing with Omnichannel, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Customer Data Platform that activates data across the entire omnichannel customer journey
Marketing Automation and Customer Data Platform for Flawless Marketing
Age
2014
Financials
SERIES B
M&A
Business Need
Total Processes
(we found evidences for)
67
20
Total Goals
(we found evidences for)
14
4
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Improve ROI
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Enhance customer relationships
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Enter new markets internationally or locally
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Increase customer life time value
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Scale best practices
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Improve brand engagement
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Grow market share
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Build brand awareness
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Improve consistency
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Improve efficiency
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Launch new products
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Improve digital and social presence
- See 11 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
- See 1 more
Top Channels
Channels Used
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e-mail
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social media
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omnichannel
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website
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phone calls
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mobile
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Facebook
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promotions
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Instagram
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mobile app
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coupons
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offline
- See 9 more
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e-mail
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social media
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omnichannel
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website
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phone calls
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mobile
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Facebook
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promotions
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Instagram
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mobile app
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coupons
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offline
- See 9 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
