Comparison Summary
Introducing Blueshift and Skai
Blueshift, Optimizely Data Platform, Ascent360, etc., belong to a category of solutions that help Customer Data Platform, whereas Skai, Adroll, MediaMath platform, etc., belong to a category of solutions that help Cross Channel Advertising. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Blueshift covers Engagement Management, Campaign Management with E-Mail, Advertisement with Social Media, Communication Management with E-Mail, etc.
Skai focuses on Advertisement with Social Media, Campaign Management, Engagement Management with Social Media, Communication Management with Social Media, etc.
"We want to treat every one of our users and customers on a one-to-one level. Blueshift is helping us enable that. AI and ML are the future of marketing automation. We looked at a ton of vendors and what they were doing in the space and believe that ...Blueshift is by far the leader. Each company is different and they were approaching it in a way that would work for our company. " - Chip Malt
"I’ve saved so much time using Skai Ecommerce to manage AMS campaigns. Making bid adjustments in bulk and monitoring ASINs daily has changed the way we manage campaigns. Our team is able to make more granular optimizations and we’re seeing the impac...t even after one month – higher revenue & ROAS while also lowering CPCs. " - Caleb Erickson
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Customer Data Platform that activates data across the entire omnichannel customer journey
Data-driven insights and optimization technology that scales performance and engagement
Age
2014
Financials
SERIES B
SERIES F
Business Need
Total Processes
(we found evidences for)
67
92
Total Goals
(we found evidences for)
14
17
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Improve ROI
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Enhance customer relationships
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Enter new markets internationally or locally
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Increase customer life time value
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Scale best practices
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Improve brand engagement
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Grow market share
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Build brand awareness
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Improve consistency
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Improve efficiency
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Launch new products
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Improve digital and social presence
- See 11 more
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Increase sales & revenue
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Improve ROI
-
Acquire customers
-
Enter new markets internationally or locally
-
Improve efficiency
-
Scale best practices
-
Grow market share
-
Increase customer life time value
-
Improve brand engagement
-
Improve digital and social presence
-
Build brand awareness
-
Enhance customer relationships
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Launch new products
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Improve visibility
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Establish thought leadership
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Improve stakeholder relations
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Improve consistency
- See 14 more
Top Channels
Channels Used
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social media
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review sites
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Amazon
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Facebook
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mobile
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phone calls
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Instagram
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Pinterest
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offline
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promotions
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website
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video
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mobile app
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mass media
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television
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point of sale
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games
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display advertisement
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mobile ads
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on premises
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chat
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Snapchat
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coupons
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user generated content
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blogs
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e-mail
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trade shows
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Twitter
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print media
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magazine
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eBay
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Whatsapp
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Slack
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omnichannel
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Facebook page
- See 32 more
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social media
-
review sites
-
Amazon
-
Facebook
-
mobile
-
phone calls
-
Instagram
-
Pinterest
-
offline
-
promotions
-
website
-
video
-
mobile app
-
mass media
-
television
-
point of sale
-
games
-
display advertisement
-
mobile ads
-
on premises
-
chat
-
Snapchat
-
coupons
-
user generated content
-
blogs
-
e-mail
-
trade shows
-
Twitter
-
print media
-
magazine
-
eBay
-
Whatsapp
-
Slack
-
omnichannel
-
Facebook page
- See 32 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
