Comparison Summary
This comparison report of Campaign Monitor vs. itracMarketer Platform is based on a specific set of business needs and context. The comparison uses 15563 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Campaign Monitor and itracMarketer Platform
Campaign Monitor, Kit (formerly ConvertKit), Constant Contact, etc., belong to a category of solutions that help Email Marketing, whereas itracMarketer Platform, Higher Logic Thrive Marketing, Makesbridge, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Campaign Monitor covers Campaign Management with E-Mail, Communication Management with E-Mail, Engagement Management with E-Mail, Social Media Management with Social Media, etc.
itracMarketer Platform focuses on Engagement Management with E-Mail, Communication Management with Social Media, Social Media Management with Social Media, Campaign Management with E-Mail, etc.
"We wanted an email marketing solution that directly integrated with Salesforce. But more importantly, we wanted a simple solution for getting critical information out to people when they need it most. With Campaign Monitor, we accomplish all of that... and more. " - Lesli Nordstrom
"For me it is not really about the system, it is about the people at itracMarketer! You get a relationship and service par none — the service and relationship are invaluable and distinct. " - Peller Estates
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Campaign Monitor
Focus area
Campaign Monitor is better than itracMarketer Platform for
Software Failure Risk
About
Powerful email marketing software with drag-and-drop simplicity
Email & Marketing Automation CRM Platform to improve and grow business.
Age
2004
Financials
SERIES A
NA
Business Need
Total Processes
(we found evidences for)
111
52
Total Goals
(we found evidences for)
18
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Enhance customer relationships
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Scale best practices
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Enter new markets internationally or locally
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Improve brand engagement
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Build brand awareness
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Launch new products
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Grow market share
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Improve internal communications
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Establish thought leadership
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Reduce bounce
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Increase customer life time value
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Improve digital and social presence
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Improve stakeholder relations
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Improve efficiency
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Improve consistency
- See 15 more
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve ROI
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Acquire customers
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Grow market share
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Improve brand engagement
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Scale best practices
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Improve efficiency
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Increase sales & revenue
- See 6 more
Top Channels
Channels Used
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social media
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e-mail
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website
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Twitter
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Facebook
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promotions
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offline
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LinkedIn
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on premises
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point of sale
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phone calls
- See 8 more
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social media
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e-mail
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website
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Twitter
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Facebook
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promotions
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offline
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LinkedIn
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on premises
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point of sale
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phone calls
- See 8 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
