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Canva vs Drift: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Canva vs. Drift is based on a specific set of business needs and context. The comparison uses 75099 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Canva and Drift

Canva, Grammarly, PicMonkey, etc., belong to a category of solutions that help Authoring and Publishing, whereas Drift, Qualified, Conversica, etc., belong to a category of solutions that help Conversational Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Canva covers Social Media Management with Social Media, Communication Management with Social Media, Advertisement with Social Media, Content Management with Social Media, etc.

Drift focuses on Engagement Management with Website, Playbook Creation with Website, Generation Of New Leads with Website, Conversion Management with Website, etc.

"We’re able to connect, give a shareable link to those toolkits in what our staff calls a development digest. " - Pat Deuschle

"Drift gives us a very tangible advantage in the marketplace. It's super easy to use and helps us make great first impressions. It has also made a massive difference for us by introducing Conversational Marketing to our team. " - Georgi Mirazchiev

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Canva

Focus area

Canva is better than Drift for

Software Failure Risk

  • medium

logo Drift

Focus area

Drift is better than Canva for

Software Failure Risk

  • medium

About

Design anything. Publish Anywhere.

Revenue Acceleration Platform for personalized customer experiences

Age

2012

2011

Financials

SERIES D

SERIES D

Business Need

Total Processes
(we found evidences for)

119

108

Total Goals
(we found evidences for)

20

17

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

managing social media account

social media analytics

monitoring social media


communication management

sending & publishing communications

tracking & monitoring communications



searching for content



sales document management

proposal & quote management

contract management


engagement management

engaging and following up

engaging with scheduling & cadence


social media marketing



campaign analytics


helpdesk management


training & onboarding



workflow management




knowledge management

creating knowledge base


generation of new leads




courses & assessment

create learning path



personalized marketing



products & pricelist management



trade show marketing



referral management


contact list management

creating contact list




promotion management



sales review & feedback




loyalty management

customise loyalty program

identify target customers



competitive intelligence





customer case management


lead qualification

lead qualification: technographic

lead qualification: demographic


business development


sales call management


influencer marketing


customer feedback management

measuring customer satisfaction


lifetime value management


discount management


rating and review management



segmentation and targeting





conference call management




category management


outbound marketing



community building


international marketing


community marketing


channel management


conversion management








relationship marketing


Top Goals

Goals Achieved

  • Improve digital and social presence

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Improve brand engagement

  • Improve internal communications

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Launch new products

  • Scale best practices

  • Grow market share

  • Improve ROI

  • Improve efficiency

  • Improve consistency

  • Improve visibility

  • Shorten ramp up time

  • Reduce bounce

  • Establish thought leadership

  • Improve navigation

  • Increase customer life time value

  • See 17 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Grow market share

  • Build brand awareness

  • Enter new markets internationally or locally

  • Scale best practices

  • Launch new products

  • Establish thought leadership

  • Improve brand engagement

  • Improve internal communications

  • Improve digital and social presence

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve efficiency

  • Improve navigation

  • See 14 more

Top Channels

Channels Used

  • website

  • chat

  • e-mail

  • phone calls

  • social media

  • user generated content

  • blogs

  • video

  • offline

  • mobile

  • LinkedIn

  • trade shows

  • Facebook

  • events

  • mobile app

  • games

  • promotions

  • review sites

  • Amazon

  • on premises

  • newsletter

  • Slack

  • text SMS

  • display advertisement

  • point of sale

  • Facebook page

  • omnichannel

  • out of home

  • brochure

  • mass media

  • television

  • Twitter

  • movies

  • Instagram

  • Glassdoor

  • See 32 more
  • website

  • chat

  • e-mail

  • phone calls

  • social media

  • user generated content

  • blogs

  • video

  • offline

  • mobile

  • LinkedIn

  • trade shows

  • Facebook

  • events

  • mobile app

  • games

  • promotions

  • review sites

  • Amazon

  • on premises

  • newsletter

  • Slack

  • text SMS

  • display advertisement

  • point of sale

  • Facebook page

  • omnichannel

  • out of home

  • brochure

  • mass media

  • television

  • Twitter

  • movies

  • Instagram

  • Glassdoor

  • See 32 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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low

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Business Setting