Drift Overview
Drift is the world's first and only conversational marketing and sales platform. Everything starts with a conversation to drive customer engagement and business growth.
Use Cases
Customers recommend Engagement Management, Playbook Creation, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Drift.
Business Priorities
Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Drift.
Drift Use-Cases and Business Priorities: Customer Satisfaction Data
Drift works with different mediums / channels such as Website. and Chat.
Drift's features include Bot, Personalization, Alerts: Popups & Notifications, etc. and Drift support capabilities include AI Powered, Chat Support, Email Support, etc. also Drift analytics capabilities include Analytics, and Custom Reports.
Reviews
"Drift Prospector is the first marketing platform that I've seen that is actually built to truly unify a company’s GTM efforts. Drift's platform brings a prospect from top of the funnel to front of the line. Having a place where all sales and custome...r engagement activities are centralized provides a real-time blueprint of where our reps should be focusing their efforts and is a game changer for us." - Marc Potter
Peer review evidence (same sources as the product rating summary)
"...The bot got more engagement than a just a basic chat box I had before that...." Peer review by Cameron L., Chief
"...You can set messages and "playbooks" to behave in a unique way for targeted pages...." Peer review by Joseph J., Marketing and Advertising
"...Large companies can establish a chat and communication between potential customers, answering their questions quickly; allow you to monitor and track your leads and new leads, to make it fully functional, it has a very affordable value so that it can be used in all companies, it will not affect their economic aspects...." Peer review by Michael Guth, CMO (Chief Marketing Officer), Spectrum Reach
Drift, Qualified, Continually, Ada, Verint Messaging, etc., all belong to a category of solutions that help Conversational Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Drift
Top Industries
- Computer Software
- Information Technology and Services
- Human Resources
Popular in
- Small Business
- Mid Market
- Enterprise
Drift is popular in Computer Software, Information Technology And Services, and Human Resources and is widely used by Small Business, Mid Market, and Enterprise.
Drift Customer wins, Customer success stories, Case studies
How can Drift enhance your Engagement Management process?
How does Drift address your Playbook Creation Challenges?
What benefits does Drift offer for Generation Of New Leads?
How efficiently Does Drift manage your Account Management?
What benefits does Drift offer for Conversion Management?
33 buyers and buying teams have used Cuspera to assess how well Drift solved their Conversational Marketing needs. Cuspera uses 7577 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversational Marketing needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
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Drift Prospector is the first marketing platform that I've seen that is actually built to truly unify a company’s GTM efforts. Drift's platform brings a prospect from top of the funnel to front of the line. Having a place where all sales and customer engagement activities are centralized provides a... real-time blueprint of where our reps should be focusing their efforts and is a game changer for us. |
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We saw some pretty great engagement with our standard playbooks, but an even bigger lift in engagement with our ABM playbook targeting our priority accounts. We're only just scratching the surface of what we can do. Testimonial By Mike Merchant |
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In today's marketplace the customer is the boss. They expect value and zero friction at each stage of the customer journey. Drift's platform helps fuel growth around the customer journey by connecting people at the right time and right away across our business. Testimonial By Ryan Barry |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Marc Potter CRO Actian Corporation |
Drift Prospector is the first marketing platform that I've seen that is actually built to truly unify a company’s GTM efforts. Drift's platform brings a prospect from top of the funnel to front of the line. Having a place where all sales and customer engagement activities are centralized provides a... real-time blueprint of where our reps should be focusing their efforts and is a game changer for us. |
|
Mike Merchant Director of Sales and Global Development Aventri |
We saw some pretty great engagement with our standard playbooks, but an even bigger lift in engagement with our ABM playbook targeting our priority accounts. We're only just scratching the surface of what we can do. Testimonial By Mike Merchant |
|
Ryan Barry CRO Zappi |
In today's marketplace the customer is the boss. They expect value and zero friction at each stage of the customer journey. Drift's platform helps fuel growth around the customer journey by connecting people at the right time and right away across our business. Testimonial By Ryan Barry |
More Qualified Pipeline: Faster — How to Do It with Drift
Frequently Asked Questions(FAQ)
for Drift
What is Drift?
Drift is a Revenue Acceleration Platform that helps deliver personalized customer experiences in real time. The software combines Conversational Marketing and Conversational Sales, helping the marketing and sales teams to work together and deliver better customer experiences across the complete customer lifecycle.
Drift’s custom scripted chatbot, the AI-powered qualification bot, which is a self learning engine and continuously improves the answering experience for buyers, automatically qualifies the leads and sets up the next step in the engagement process. Drift Intel identifies the customer and collects past experience data, linking it with the current needs to give the customer conversation a personalized experience.
The Conversational Sales module helps build a healthy pipeline with the automatically qualified prospects, providing access to centralised data on the target customer behaviour and other insights. Real-time notifications to Sales reps helps them connect instantly with the target accounts, and saves time in setting up meetings. Drift Analytics and Insights provides website engagement metrics, and insights on what customers care for, helping in working out customer strategy, optimize engagement and ROI.
What is Drift used for?
What are the top features of Drift?
Who uses Drift?
What are Drift alternatives?
Where is Drift located?
Peers used Drift for engagement management and playbook creation
Drift Competitors
Drift Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (135) |
| Analytics | Read Reviews (200) |
| Custom Reports | Read Reviews (523) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (135) |
| Analytics | Read Reviews (200) |
| Custom Reports | Read Reviews (523) |
Drift Integrations
Drift integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Drift
Software Failure Risk Guidance
?for Drift
Overall Risk Meter
Top Failure Risks for Drift
Salesloft, Inc Profile
HQ Location
1180 West Peachtree Street NW Suite 600 Atlanta, GA 30309
Employees
251-500
Social
Financials
SERIES D
