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Chartbeat vs HubSpot: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Chartbeat vs. HubSpot is based on a specific set of business needs and context. The comparison uses 117600 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Chartbeat and HubSpot

Chartbeat, Parse.ly Analytics, Ceros, etc., belong to a category of solutions that help Content Marketing, whereas HubSpot, Adobe Marketo Engage, Salesforce Account Engagement (Formerly Pardot), etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Chartbeat covers Communication Management with Website, Engagement Management with User Generated Content, Content Management with Promotions, Loyalty Management with User Generated Content, etc.

HubSpot focuses on Social Media Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, Inbound Marketing, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Chartbeat

Focus area

Software Failure Risk

  • medium

logo HubSpot

Focus area

HubSpot is better than Chartbeat for

Software Failure Risk

  • medium

About

Headline Testing and Content Optimization Tools | Chartbeat

Marketing Automation Software for inbound marketing and sales

Age

2009

2006

Financials

SERIES C

IPO

Business Need

Total Processes
(we found evidences for)

45

161

Total Goals
(we found evidences for)

9

23

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up



social media management

social media analytics

monitoring social media

engaging on social media

scheduling post to social media


create engagement based loyalty




competitive intelligence


segmentation and targeting



campaign monitoring


products & pricelist management



training & onboarding



generation of new leads


lead qualification: technographic

lead qualification: demographic

lead qualification: behavioural


subscription management


sales document management

proposal & quote management



helpdesk management




relationship management






creating contact list




enriching contact list


contact list management

creating contact list

enriching contact list


social media marketing





conversion management



measuring customer satisfaction


measuring net promoter score


customer feedback management

measuring customer satisfaction

measuring net promoter score





call transcription




sales call management

call transcription


creating knowledge base



knowledge management

creating knowledge base





rating and review management


personalized marketing



lifetime value management




business development


performance management


promotion management



pipeline management




discount management


trade show marketing



create learning path


track learning progress


courses & assessment

create learning path

track learning progress



touchpoint management


channel management


database marketing


influencer marketing



international marketing


referral management


community building


follower management





sales review & feedback



revenue cycle management


relationship marketing


calendar management



advocacy management




distribution management


customer case management



conference call management



reputation management






category management



opportunity management



community marketing



sales incentive management



motivation management


influencer management



billing and invoice management


membership management


sales quota management


Top Goals

Goals Achieved

  • Acquire customers

  • Scale best practices

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Enter new markets internationally or locally

  • Grow market share

  • Improve digital and social presence

  • Improve efficiency

  • See 6 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Scale best practices

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Improve efficiency

  • Improve internal communications

  • Increase customer life time value

  • Improve visibility

  • Improve stakeholder relations

  • Shorten ramp up time

  • Improve consistency

  • Reduce bounce

  • Improve navigation

  • Increase average basket value

  • Manage risk

  • See 20 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more
  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting