Overview: Chartboost and OpenX as Publisher Ad Management Category solutions.

Chartboost and OpenX both cater to the Publisher Ad Management category, yet they differ in key areas. Chartboost focuses on increasing sales and efficiency through features like custom reports and robust integration, mainly serving large enterprises in the marketing and advertising sectors. OpenX offers a broader range of capabilities, including AI-powered features and advanced analytics, appealing to a wider audience including media production. Vendor support and industry usage further highlight these distinctions.

Chartboost: Chartboost helps capture new audiences and increase revenue. Mobile gaming businesses grow through in-app monetization and user acquisition.

OpenX: OpenX is a dynamic, independent supply-side platform that fosters fair value exchange between publishers and advertisers. It supports the open web through transparency and efficiency.

Chartboost and OpenX: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Chartboost supports advertisement and communication management, aligning with the needs of enterprises focusing on sales and campaign efficiency. read more →

OpenX provides advertisement, communication management, and lead qualification, helping users engage potential markets and improve ROI. read more →

Business Goals

Chartboost facilitates goals like increasing sales and improving efficiency, catering to companies looking for revenue growth. read more →

OpenX helps achieve objectives like entering new markets and growing market share, aligning with global and local expansion strategies. read more →

Core Features

Chartboost offers custom reports, data import/export, and security features, meeting the needs of enterprises for detailed analytics and integration. read more →

OpenX provides AI-powered tools and extensive analytics, appealing to users in need of sophisticated insights and agile integration. read more →

Vendor Support

Chartboost provides 24/7 support along with chat support, catering to enterprises requiring constant assistance. read more →

OpenX offers comprehensive 24/7 support, with added phone and email options, suiting businesses needing varied communication channels. read more →

Segments and Industries

Chartboost is used predominantly by large enterprises in marketing and advertising, reflecting its focus on detailed campaign management. read more →

OpenX is utilized by enterprises across media production and internet industries, catering to diverse business environments. read more →

Operational Alignment

Chartboost fits well into operations focusing on large-scale advertisement management in the mobile sector. read more →

OpenX supports a wider operational scale, from small startups to large enterprises, offering versatile solutions. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Most deployed common Use Cases for Chartboost and OpenX


OpenX in Action: Unique Use Cases

How does OpenX address your Collaboration Challenges?

Why is OpenX the best choice for Engagement Management?

News

Latest Chartboost News

LoopMe Acquires Chartboost from Zynga - FinSMEs

LoopMe has acquired Chartboost from Zynga.

12/12/2024 - source

Latest OpenX News

ID5 and OpenX Partnership Delivers a 58% Increase in Reach for Safari Traffic - Business Wire

ID5 and OpenX have partnered to increase reach for Safari traffic by 58%.

10/12/2024 - source

Business Setting

Chartboost

OpenX