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CleverTap vs Appfigures: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for CleverTap low Failure Risk for Appfigures medium
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Comparison Summary

This comparison report of CleverTap vs. Appfigures is based on a specific set of business needs and context. The comparison uses 9597 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing CleverTap and Appfigures

CleverTap, Appfigures, MoEngage, Leanplum, etc., belong to a category of solutions that help Mobile Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

CleverTap covers Customer Engagement with Mobile, Campaign Management with Mobile, Training & Onboarding, Segmentation And Targeting with Mobile, etc.

Appfigures focuses on Competitive Intelligence, Advertisement with Review Sites, Loyalty Management, Viral Marketing, etc.

"The amalgamation of data science and the ability to extract data faster, real time updates to metrics, and campaign automation capabilities make CleverTap the best in the industry. " - Manish Dhanwani

"Explorer offers the 'trifecta' of app information: the data is kept up to date, it is very reliable, and it is extremely high quality. " - Brandon Bennett

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo CleverTap

Focus area

CleverTap is better than Appfigures for

Software Failure Risk

  • low

logo Appfigures

Focus area

Software Failure Risk

  • medium

About

Mobile Marketing Platform helping the app marketers to retain user engagement

Analytics, ASO, and Competitor Intelligence tool to drive growth

Financials

SERIES D

PRIVATE

Business Need

Total Processes
(we found evidences for)

92

21

Total Goals
(we found evidences for)

5

3

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (2300)

Read Reviews (1)

campaign management

Read Reviews (164)

Read Reviews (0)

campaign analytics

Read Reviews (23)

Read Reviews (0)

campaign monitoring

Read Reviews (23)

Read Reviews (0)

training & onboarding

Read Reviews (144)

Read Reviews (0)

segmentation and targeting

Read Reviews (139)

Read Reviews (0)

personalized marketing

Read Reviews (99)

Read Reviews (0)

lifetime value management

Read Reviews (77)

Read Reviews (0)

communication management

Read Reviews (74)

Read Reviews (2)

sending & publishing communications

Read Reviews (66)

Read Reviews (2)

tracking & monitoring communications

Read Reviews (6)

Read Reviews (0)

loyalty management

Read Reviews (49)

Read Reviews (2)

identify target customers

Read Reviews (29)

Read Reviews (0)

create engagement based loyalty

Read Reviews (14)

Read Reviews (0)

business development

Read Reviews (44)

Read Reviews (0)

competitive intelligence

Read Reviews (43)

Read Reviews (3)

social media management

Read Reviews (29)

Read Reviews (0)

social media analytics

Read Reviews (24)

Read Reviews (0)

scheduling post to social media

Read Reviews (3)

Read Reviews (0)

customer case management

Read Reviews (17)

Read Reviews (0)

content management

Read Reviews (13)

Read Reviews (0)

searching for content

Read Reviews (3)

Read Reviews (0)

content publishing

Read Reviews (3)

Read Reviews (0)

content curation

Read Reviews (3)

Read Reviews (0)

products & pricelist management

Read Reviews (13)

Read Reviews (0)

rating and review management

Read Reviews (12)

Read Reviews (1)

helpdesk management

Read Reviews (12)

Read Reviews (0)

courses & assessment

Read Reviews (10)

Read Reviews (0)

create learning path

Read Reviews (10)

Read Reviews (0)

workflow management

Read Reviews (10)

Read Reviews (0)

referral management

Read Reviews (10)

Read Reviews (0)

sales review & feedback

Read Reviews (9)

Read Reviews (1)

lead qualification

Read Reviews (9)

Read Reviews (0)

lead qualification: technographic

Read Reviews (6)

Read Reviews (0)

lead qualification: demographic

Read Reviews (2)

Read Reviews (0)

sales document management

Read Reviews (8)

Read Reviews (0)

proposal & quote management

Read Reviews (7)

Read Reviews (0)

customer feedback management

Read Reviews (6)

Read Reviews (1)

measuring customer satisfaction

Read Reviews (4)

Read Reviews (1)

promotion management

Read Reviews (5)

Read Reviews (0)

conversion management

Read Reviews (4)

Read Reviews (0)

touchpoint management

Read Reviews (4)

Read Reviews (0)

channel management

Read Reviews (4)

Read Reviews (0)

discount management

Read Reviews (3)

Read Reviews (0)

generation of new leads

Read Reviews (3)

Read Reviews (0)

international marketing

Read Reviews (2)

Read Reviews (0)

social media marketing

Read Reviews (2)

Read Reviews (0)

database marketing

Read Reviews (2)

Read Reviews (0)

community building

Read Reviews (2)

Read Reviews (0)

relationship marketing

Read Reviews (2)

Read Reviews (0)

SeealllessActivities

Top Goals

Goals Achieved

  • Improve ROI

  • Enhance customer relationships

  • Increase customer life time value

  • Increase sales & revenue

  • Improve brand engagement

  • See 2 more

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

Top Channels

Channels Used

  • display advertisement

  • Doubleclick

  • social media

  • Facebook

  • website

  • video

  • review sites

  • Amazon

  • offline

  • point of sale

  • mobile

  • mobile app

  • e-mail

  • See 10 more

  • display advertisement

  • Doubleclick

  • social media

  • Facebook

  • website

  • video

  • review sites

  • Amazon

  • offline

  • point of sale

  • mobile

  • mobile app

  • e-mail

  • See 10 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

{{{rsh_C_1}}}

medium

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Integration Risk

low

{{{rsh_C_1}}}

medium

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Migration Risk

low

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting