CleverTap Overview

Clevertap supercharges customer lifetime value with personalized messaging and automated campaigns. The all-in-one platform connects with audiences at every stage of the customer journey.

Use Cases

Customers recommend Customer Engagement, Campaign Management, Onboarding, as the business use cases that they have been most satisfied with while using CleverTap.

Other use cases:

  • Segmentation And Targeting
  • Personalized Marketing
  • Lifetime Value Management
  • Communication Management
  • Loyalty Management
  • Business Development
  • Competitive Intelligence
See all use cases See less use cases

Business Priorities

Increase Conversion and Improve Customer Retention are the most popular business priorities that customers and associates have achieved using CleverTap.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve Brand Engagement
See all business priorities See less business priorities

CleverTap Use-Cases and Business Priorities: Customer Satisfaction Data

CleverTap works with different mediums / channels such as Mobile. and Omnichannel.

CleverTap's features include Individualization, Push Notification, Dashboard, etc. and CleverTap support capabilities include Email Support, Chat Support, Phone Support, etc. also CleverTap analytics capabilities include Analytics, and Custom Reports.

Reviews

"I loved CleverTap from the moment I started using it. It's not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives." - Natalia Garcia Ocampo

CleverTap, MoEngage, Leanplum, Braze, Swrve, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for CleverTap

Top Industries

  • Computer Software
  • Food & Beverages
  • Financial Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

CleverTap is popular in Computer Software, Food & Beverages, and Financial Services and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on CleverTap Use Cases

What benefits does CleverTap offer for Customer Engagement?

How can CleverTap optimize your Campaign Management Workflow?

How does CleverTap facilitate Onboarding?

What Are the key features of CleverTap for Segmentation And Targeting?

What Are the key features of CleverTap for Personalized Marketing?

66+ more Business Use Cases

42 buyers and buying teams have used Cuspera to assess how well CleverTap solved their Mobile Marketing needs. Cuspera uses 9315 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
CleverTap testimonial

Natalia Garcia Ocampo

Marketing & Growth Director

Movii

I loved CleverTap from the moment I started using it. It's not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives. Testimonial By Natalia Garcia Ocampo
CleverTap testimonial

Manish Dhanwani

Senior Marketing Manager

SonyLIV

The amalgamation of data science and the ability to extract data faster, real time updates to metrics, and campaign automation capabilities make CleverTap the best in the industry. Testimonial By Manish Dhanwani
CleverTap testimonial

Mihir Shah

VP of Product & Marketing Growth

Disney+ Hotstar

CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases. Testimonial By Mihir Shah
CUSTOMERS TESTIMONIALS
CleverTap testimonial

Natalia Garcia Ocampo

Marketing & Growth Director

Movii

I loved CleverTap from the moment I started using it. It's not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives. Testimonial By Natalia Garcia Ocampo
CleverTap testimonial

Manish Dhanwani

Senior Marketing Manager

SonyLIV

The amalgamation of data science and the ability to extract data faster, real time updates to metrics, and campaign automation capabilities make CleverTap the best in the industry. Testimonial By Manish Dhanwani
CleverTap testimonial

Mihir Shah

VP of Product & Marketing Growth

Disney+ Hotstar

CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases. Testimonial By Mihir Shah

Case Studies

COMPANY INDUSTRY CASE STUDIES
CleverTap case study
Internet
Internet
Case Study Hotstar

Leading Online Video Streaming App Hotstar Scales User Engagement to Record-Breaking 10.3M Concurrent Users

Read More
CleverTap case study
Internet
Internet
Case Study BigShyft

How BigShyft Achieves 30% More Job Applications with Personalized and Timely Alerts

Read More
CleverTap case study
Internet
Internet
Case Study Way.com

How Way.com Increased their Conversion Rates by 43%

Read More

Video

CleverTap - The All-In-One Engagement Platform!

Video Thumbnail

Frequently Asked Questions(FAQ)

for CleverTap

What is CleverTap?

CleverTap is a Customer Engagement and User retention platform that is built with flexibility for use in small businesses as well as scalability for large enterprises. It can be used across industries such as Ecommerce, Travel & Transportation, Media and Entertainment and more. The platform is also available on mobile devices.

CleverTap enables increased user retention rates by using AI and Machine learning to provide Unified customer data, personalized customer experiences through real-time behavioral data and customer segmentation based on preferences, frequency of use and other criteria.

Multi-channel campaigns are another feature of the software with coordinated messaging across mobile, web, email, SMS, and social media. Push notifications, In-App messages, App Inbox, Web Pop-up and more, are the tools available for timely alerts, personalized messages to the customer’s chosen device, sending contextual offers and more.

What is CleverTap used for?

CleverTap is a Mobile Marketing Software mainly used by its customers to Increase Conversion and Improve Customer Retention by Customer Engagement, Campaign Management and Onboarding .

What are the top features of CleverTap?

Individualization, Push Notification and Dashboard are some of the top features of CleverTap.

Who uses CleverTap?

CleverTap is used by Computer Software, Food & Beverages and Financial Services among other industries.

What are CleverTap alternatives?

MoEngage, Leanplum, Braze and Swrve are popular alternatives for CleverTap.

Where is CleverTap located?

CleverTap is headquartered at 440 N Wolfe Rd, Sunnyvale, CA 94085, US.
lightning

Peers used CleverTap for customer engagement and campaign management

CleverTap Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.95/5 ★

Read Reviews (161)
Analytics

4.91/5 ★

Read Reviews (1049)
Custom Reports

4.68/5 ★

Read Reviews (1155)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.95/5 ★

Read Reviews (161)
Analytics

4.91/5 ★

Read Reviews (1049)
Custom Reports

4.68/5 ★

Read Reviews (1155)

Software Failure Risk Guidance

?

for CleverTap

Overall Risk Meter

Low Medium High

Top Failure Risks for CleverTap

CleverTap Private Limited News

CleverTap Recognized in the 2025 Gartner Magic Quadrant for Personalization Engines

CleverTap has been recognized in the 2025 Gartner Magic Quadrant for Personalization Engines, highlighting its capabilities in customer engagement and personalization.

10/02/2025 - source

Papa John International Inc : Niyo Doubles Click - Through Rates and Improves Customer Retention with CleverTap

Niyo enhances customer retention and doubles click-through rates using CleverTap's platform, improving overall marketing effectiveness.

27/11/2024 - source

CleverTap Recognized as a 'Strong Performer' in the Cross-Channel Marketing Hubs, Q4 2024 Report - Yahoo Finance

CleverTap has been recognized as a 'Strong Performer' in the Cross-Channel Marketing Hubs report for Q4 2024 by Yahoo Finance.

21/11/2024 - source

CleverTap Private Limited Feeds

Your Feedback = Our Success: CleverTap Earns Multiple Recognitions in G2 Fall 2024 Reports

CleverTap earns multiple recognitions in G2 Fall 2024 Reports, highlighting its customer engagement platform's capabilities and industry-specific use cases.

23/09/2024 - source

Cracking the Code: Uninstall Tracking Post Latest FCM Update

In today’s fiercely competitive app market, retaining users is increasingly challenging. Statistics show that 25% of apps downloaded worldwide are

The post Cracking the Code: Uninstall Tracking Post Latest FCM Update first appeared on CleverTap.

26/05/2024 - source

Master Email Marketing: Boost Reputation & Maximize Reach

Email communication is more relevant than ever. The surge in email usage during the 2020 pandemic has only solidified its

The post Master Email Marketing: Boost Reputation & Maximize Reach first appeared on CleverTap.

16/05/2024 - source

CleverTap Private Limited Profile

Company Name

CleverTap Private Limited

Company Website

//clevertap.com

HQ Location

440 N Wolfe Rd, Sunnyvale, CA 94085, US

Employees

501-1000

Social

Financials

SERIES D