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CoSchedule Marketing Suite vs HubSpot: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of CoSchedule Marketing Suite vs. HubSpot is based on a specific set of business needs and context. The comparison uses 125463 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing CoSchedule Marketing Suite and HubSpot

CoSchedule Marketing Suite, Airtable, Trello, etc., belong to a category of solutions that help Project Management, whereas HubSpot, Adobe Marketo Engage, Salesforce Account Engagement (Formerly Pardot), etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

CoSchedule Marketing Suite covers Social Media Management with Social Media, Content Management with Social Media, Communication Management with Social Media, Workflow Management with Social Media, etc.

HubSpot focuses on Social Media Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, Inbound Marketing, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo CoSchedule Marketing Suite

Focus area

CoSchedule Marketing Suite is better than HubSpot for

Software Failure Risk

  • low

logo HubSpot

Focus area

HubSpot is better than CoSchedule Marketing Suite for

Software Failure Risk

  • medium

About

Marketing Suite to control the process and bring the team together

Marketing Automation Software for inbound marketing and sales

Age

2006

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

111

161

Total Goals
(we found evidences for)

18

23

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

social media analytics

managing social media account

monitoring social media


searching for content


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up

engaging with scheduling & cadence





social media marketing



sales document management

proposal & quote management



training & onboarding


calendar management




sales call management





products & pricelist management




generation of new leads



performance management


competitive intelligence





rating and review management


identify target customers

customise loyalty program




personalized marketing



contact list management



lifetime value management


referral management



influencer marketing



courses & assessment

create learning path

track learning progress



conversion management


customer feedback management

measuring net promoter score

measuring customer satisfaction


touchpoint management


channel management


customer case management


promotion management


sales review & feedback


follower management





opportunity management


category management


influencer management




international marketing


pipeline management



segmentation and targeting


trade show marketing



community building


reputation management




community marketing


business development



knowledge management




advocacy management


relationship marketing





lead qualification: demographic


lead qualification: behavioural


lead qualification: technographic


lead qualification: firmographic


lead qualification: demographic

lead qualification: behavioural

lead qualification: technographic

lead qualification: firmographic


relationship management





discount management


database marketing




subscription management



revenue cycle management



distribution management



conference call management





sales incentive management


motivation management


billing and invoice management


membership management


sales quota management


Top Goals

Goals Achieved

  • Acquire customers

  • Enter new markets internationally or locally

  • Grow market share

  • Scale best practices

  • Improve ROI

  • Improve digital and social presence

  • Enhance customer relationships

  • Build brand awareness

  • Launch new products

  • Improve brand engagement

  • Improve internal communications

  • Establish thought leadership

  • Increase sales & revenue

  • Improve stakeholder relations

  • Reduce bounce

  • Improve efficiency

  • Improve visibility

  • Improve consistency

  • See 15 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Scale best practices

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Establish thought leadership

  • Launch new products

  • Improve brand engagement

  • Improve efficiency

  • Improve internal communications

  • Increase customer life time value

  • Improve visibility

  • Improve stakeholder relations

  • Shorten ramp up time

  • Improve consistency

  • Reduce bounce

  • Improve navigation

  • Increase average basket value

  • Manage risk

  • See 20 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more
  • social media

  • e-mail

  • website

  • user generated content

  • blogs

  • phone calls

  • video

  • Facebook

  • promotions

  • chat

  • offline

  • LinkedIn

  • Twitter

  • Instagram

  • newsletter

  • mobile

  • point of sale

  • on premises

  • trade shows

  • text SMS

  • mobile app

  • review sites

  • mass media

  • display advertisement

  • games

  • Slack

  • Amazon

  • events

  • Pinterest

  • television

  • print media

  • causes and charity

  • Facebook page

  • magazine

  • out of home

  • channel partners

  • Snapchat

  • Netflix

  • brochure

  • coupons

  • radio

  • mobile ads

  • support groups

  • movies

  • billboards

  • omnichannel

  • Whatsapp

  • Skype

  • newspaper

  • eBay

  • G2crowd

  • Facebook at work

  • Glassdoor

  • Yelp

  • Doubleclick

  • See 52 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting