Comparison Summary
This comparison report of Customer.io vs. Inkit is based on a specific set of business needs and context. The comparison uses 2325 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Customer.io and Inkit
Customer.io, Inkit, Upland adestra, Marigold Engage, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Customer.io covers Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, Training & Onboarding with E-Mail, etc.
Inkit focuses on Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.
"One of the biggest successes I’ve seen with Customer.io is being able to have multiple teams use the platform to generate value. Because the UI is so intuitive, anyone can go in and start building complex campaigns. " - Sharon Blatt Cohen
"What we saw was a 17% increase in saved dunning accounts. Customers returned to us, they updated payment information, and are still with us nine months later. So that’s super exciting. " - JK Sparls
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Send Automated Messages. Deliver Results.
Direct Mail Automation Software for Marketing & Retention
Age
2012
2017
Financials
SERIES A
PRIVATE
Business Need
Total Processes
(we found evidences for)
65
46
Total Goals
(we found evidences for)
12
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Increase sales & revenue
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Improve internal communications
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Grow market share
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Scale best practices
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Enter new markets internationally or locally
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Build brand awareness
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Launch new products
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Improve ROI
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Improve brand engagement
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Improve efficiency
- See 9 more
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Enhance customer relationships
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Acquire customers
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Improve ROI
-
Grow market share
-
Enter new markets internationally or locally
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Increase sales & revenue
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Improve brand engagement
-
Scale best practices
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Build brand awareness
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Improve consistency
- See 7 more
Top Channels
Channels Used
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e-mail
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offline
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promotions
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omnichannel
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social media
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point of sale
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display advertisement
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user generated content
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blogs
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phone calls
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mobile
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mobile app
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website
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channel partners
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newsletter
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text SMS
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video
- See 14 more
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e-mail
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offline
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promotions
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omnichannel
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social media
-
point of sale
-
display advertisement
-
user generated content
-
blogs
-
phone calls
-
mobile
-
mobile app
-
website
-
channel partners
-
newsletter
-
text SMS
-
video
- See 14 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
