Comparison Summary
Introducing DrumUp and HubSpot
DrumUp, MarketBeam, Employee Advocacy by Sprout Social, etc., belong to a category of solutions that help Advocacy Marketing, whereas HubSpot, Adobe Marketo Engage, Salesforce Account Engagement (Formerly Pardot), etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
DrumUp covers Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, etc.
HubSpot focuses on Social Media Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, Inbound Marketing, etc.
"My daily DrumUp digest is a well curated selection of news items from credible sources, and the user interface is very easy to navigate. It does the job! " - Nick Allen
"Most of the automation tools in the market we considered were good for outbound email marketing, but from an Inbound Marketing perspective, none were as good as HubSpot. Those options were also better suited to enterprise companies. " - KAPIL ARORA
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Content Marketing & Social Media Management Tool
Marketing Automation Software for inbound marketing and sales
Age
2006
Financials
PRIVATE
IPO
Business Need
Total Processes
(we found evidences for)
43
161
Total Goals
(we found evidences for)
7
23
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Improve digital and social presence
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Improve brand engagement
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Grow market share
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Acquire customers
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Build brand awareness
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Enhance customer relationships
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Improve ROI
- See 4 more
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Increase sales & revenue
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Scale best practices
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Grow market share
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Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Establish thought leadership
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Launch new products
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Improve brand engagement
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Improve efficiency
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Improve internal communications
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Increase customer life time value
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Improve visibility
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Improve stakeholder relations
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Shorten ramp up time
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Improve consistency
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Reduce bounce
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Improve navigation
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Increase average basket value
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Manage risk
- See 20 more
Top Channels
Channels Used
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social media
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e-mail
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website
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user generated content
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blogs
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phone calls
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video
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Facebook
-
promotions
-
chat
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offline
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LinkedIn
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Twitter
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Instagram
-
newsletter
-
mobile
-
point of sale
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on premises
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trade shows
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text SMS
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mobile app
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review sites
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mass media
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display advertisement
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games
-
Slack
-
Amazon
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events
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Pinterest
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television
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print media
-
causes and charity
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Facebook page
-
magazine
-
out of home
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channel partners
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Snapchat
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Netflix
-
brochure
-
coupons
-
radio
-
mobile ads
-
support groups
-
movies
-
billboards
-
omnichannel
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Whatsapp
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Skype
-
newspaper
-
eBay
-
G2crowd
-
Facebook at work
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Glassdoor
-
Yelp
-
Doubleclick
- See 52 more
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social media
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e-mail
-
website
-
user generated content
-
blogs
-
phone calls
-
video
-
Facebook
-
promotions
-
chat
-
offline
-
LinkedIn
-
Twitter
-
Instagram
-
newsletter
-
mobile
-
point of sale
-
on premises
-
trade shows
-
text SMS
-
mobile app
-
review sites
-
mass media
-
display advertisement
-
games
-
Slack
-
Amazon
-
events
-
Pinterest
-
television
-
print media
-
causes and charity
-
Facebook page
-
magazine
-
out of home
-
channel partners
-
Snapchat
-
Netflix
-
brochure
-
coupons
-
radio
-
mobile ads
-
support groups
-
movies
-
billboards
-
omnichannel
-
Whatsapp
-
Skype
-
newspaper
-
eBay
-
G2crowd
-
Facebook at work
-
Glassdoor
-
Yelp
-
Doubleclick
- See 52 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
