Comparison Summary
This comparison report of EmailOctopus vs. Litmus is based on a specific set of business needs and context. The comparison uses 5676 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing EmailOctopus and Litmus
EmailOctopus, Litmus, Sendwithus, Vertical Response Email Marketing, etc., belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
EmailOctopus covers Communication Management with E-Mail, Helpdesk Management, Engagement Management with E-Mail, Drip Marketing with E-Mail, etc.
Litmus focuses on Communication Management with E-Mail, Engagement Management with E-Mail, Workflow Management with E-Mail, Collaboration with E-Mail, etc.
"Without EmailOctopus, I would have had to cut my lists substantially which I’d hate to do as an independent writer. This would have impacted my discoverability and I’d even have lost out on some promotional opportunities " - Liz Gavin
"We were spending so much time sending tests to ourselves. Sometimes there would be a two hour delay between when we'd send the test email and when it was received. Then we'd spend more time forwarding test emails across stakeholders, translating it ...into 12 different languages, aggregating feedback, making changes, and finally gaining approval. I knew Litmus' Enterprise plan would let us work efficiently and collaboratively. " - Lily Cardiner
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
EmailOctopus - Email marketing for less
Litmus: Email Marketing, Email Design & Email Testing Tools
Financials
PRIVATE
SERIES A
Business Need
Total Processes
(we found evidences for)
56
98
Total Goals
(we found evidences for)
11
19
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Increase sales & revenue
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Grow market share
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Build brand awareness
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Enhance customer relationships
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Improve ROI
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Enter new markets internationally or locally
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Improve internal communications
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Launch new products
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Improve brand engagement
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Improve digital and social presence
- See 8 more
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Improve ROI
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Scale best practices
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Grow market share
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Acquire customers
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Improve efficiency
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Enhance customer relationships
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Launch new products
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Enter new markets internationally or locally
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Increase customer life time value
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Increase sales & revenue
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Improve stakeholder relations
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Improve digital and social presence
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Improve brand engagement
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Build brand awareness
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Establish thought leadership
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Improve internal communications
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Improve consistency
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Improve visibility
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Increase average basket value
- See 16 more
Top Channels
Channels Used
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e-mail
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social media
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user generated content
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blogs
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newsletter
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mobile
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offline
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promotions
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website
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chat
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Slack
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trade shows
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phone calls
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Instagram
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events
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mobile app
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video
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Twitter
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games
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point of sale
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on premises
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causes and charity
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coupons
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mass media
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television
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support groups
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Pinterest
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Facebook
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display advertisement
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print media
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magazine
- See 28 more
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e-mail
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social media
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user generated content
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blogs
-
newsletter
-
mobile
-
offline
-
promotions
-
website
-
chat
-
Slack
-
trade shows
-
phone calls
-
Instagram
-
events
-
mobile app
-
video
-
Twitter
-
games
-
point of sale
-
on premises
-
causes and charity
-
coupons
-
mass media
-
television
-
support groups
-
Pinterest
-
Facebook
-
display advertisement
-
print media
-
magazine
- See 28 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
