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Everest vs Upland adestra: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Everest vs. Upland adestra is based on a specific set of business needs and context. The comparison uses 2026 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Everest and Upland adestra

Everest, Email on Acid, Rejoiner, etc., belong to a category of solutions that help Email Marketing, whereas Upland adestra, ActiveTrail, Delivra, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Everest covers Engagement Management with E-Mail, Communication Management with E-Mail, Helpdesk Management with Phone Calls, Campaign Management with E-Mail, etc.

Upland adestra focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Helpdesk Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Everest

Focus area

Software Failure Risk

  • low

logo Upland adestra

Focus area

Software Failure Risk

  • low

About

Everest | The absolute pinnacle of email marketing

Email automation software that inspires engagement and drives conversions

Age

2010

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

55

50

Total Goals
(we found evidences for)

13

10

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


helpdesk management


campaign management


lead qualification

lead qualification: technographic



generation of new leads


sales document management

contract management



products & pricelist management




competitive intelligence



content management


customer feedback management


business development


workflow management


channel management


touchpoint management


international marketing


training & onboarding




social media management

social media analytics


contact list management

creating contact list


rating and review management


loyalty management


segmentation and targeting



personalized marketing


social media marketing


conference call management


Top Goals

Goals Achieved

  • Scale best practices

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Establish thought leadership

  • Improve consistency

  • Shorten ramp up time

  • Build brand awareness

  • Grow market share

  • Acquire customers

  • Improve brand engagement

  • Improve efficiency

  • See 10 more
  • Enhance customer relationships

  • Scale best practices

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Launch new products

  • Improve digital and social presence

  • Improve navigation

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • offline

  • trade shows

  • mobile

  • newsletter

  • phone calls

  • events

  • video

  • print media

  • magazine

  • text SMS

  • user generated content

  • blogs

  • causes and charity

  • See 13 more
  • e-mail

  • social media

  • website

  • offline

  • trade shows

  • mobile

  • newsletter

  • phone calls

  • events

  • video

  • print media

  • magazine

  • text SMS

  • user generated content

  • blogs

  • causes and charity

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting