Comparison Summary
This comparison report of Google Ads vs. Google AdSense is based on a specific set of business needs and context. The comparison uses 60175 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Google Ads and Google AdSense
Google Ads, Wordstream, Microsoft Advertising, etc., belong to a category of solutions that help Search and Social Advertising, whereas Google AdSense, Google Ad Manager, Media.net, etc., belong to a category of solutions that help Publisher Ad Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Google Ads covers Advertisement, Campaign Management, Digital Marketing, Generation Of New Leads with Website, etc.
Google AdSense focuses on Advertisement with Website, Communication Management with Website, Content Management with Website, Social Media Management with Social Media, etc.
"By working closely with Google’s account management team, UAC showed strong performance and put those concerns to rest. We now plan to replicate this on iOS, as UAC has become a huge part of our app acquisition strategy. " - Kelvin Saputra
"We tested a few other ad networks, but AdSense was able to help us earn the most. I know that I can keep publishing articles and driving traffic to my website and my ad revenue will keep increasing. Eventually, it became enough revenue to sustain a ...business, AdSense is about 50% of our profit and still the most profitable part of our business today. " - Hobart King
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Get More Customers With Easy Online Advertising
Google AdSense - Earn Money From Website Monetization
Financials
SERIES A
SERIES A
Business Need
Total Processes
(we found evidences for)
140
111
Total Goals
(we found evidences for)
21
19
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Improve ROI
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Increase sales & revenue
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Build brand awareness
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Scale best practices
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Grow market share
-
Enter new markets internationally or locally
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Improve digital and social presence
-
Enhance customer relationships
-
Improve efficiency
-
Improve brand engagement
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Launch new products
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Increase customer life time value
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Improve consistency
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Establish thought leadership
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Improve visibility
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Manage risk
-
Improve internal communications
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Improve stakeholder relations
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Shorten ramp up time
-
Improve navigation
- See 18 more
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Acquire customers
-
Increase sales & revenue
-
Improve digital and social presence
-
Enhance customer relationships
-
Improve brand engagement
-
Scale best practices
-
Improve efficiency
-
Grow market share
-
Improve ROI
-
Enter new markets internationally or locally
-
Build brand awareness
-
Launch new products
-
Establish thought leadership
-
Reduce bounce
-
Improve visibility
-
Improve navigation
-
Improve internal communications
-
Improve consistency
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Increase customer life time value
- See 16 more
Top Channels
Channels Used
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website
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user generated content
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blogs
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display advertisement
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video
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social media
-
mobile
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offline
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promotions
-
review sites
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e-mail
-
Amazon
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on premises
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phone calls
-
Doubleclick
-
Facebook
-
mobile app
-
mobile ads
-
print media
-
chat
-
point of sale
-
Youtube
-
games
-
Twitter
-
magazine
-
Whatsapp
-
trade shows
-
movies
-
newsletter
-
newspaper
-
mass media
-
Pinterest
-
events
-
radio
-
text SMS
-
eBay
-
Instagram
-
coupons
-
causes and charity
-
Facebook page
-
channel partners
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LinkedIn
-
Netflix
-
television
-
Yelp
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Slack
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out of home
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billboards
-
brochure
- See 46 more
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website
-
user generated content
-
blogs
-
display advertisement
-
video
-
social media
-
mobile
-
offline
-
promotions
-
review sites
-
e-mail
-
Amazon
-
on premises
-
phone calls
-
Doubleclick
-
Facebook
-
mobile app
-
mobile ads
-
print media
-
chat
-
point of sale
-
Youtube
-
games
-
Twitter
-
magazine
-
Whatsapp
-
trade shows
-
movies
-
newsletter
-
newspaper
-
mass media
-
Pinterest
-
events
-
radio
-
text SMS
-
eBay
-
Instagram
-
coupons
-
causes and charity
-
Facebook page
-
channel partners
-
LinkedIn
-
Netflix
-
television
-
Yelp
-
Slack
-
out of home
-
billboards
-
brochure
- See 46 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
