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Compare Google Marketing vs InMarket

Comparison Summary

For Google Marketing vs InMarket comparison, Our AI algorithm looked at 5070 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Google Marketing and InMarket to solve their respective business needs.

Pros and cons of Google Marketing and InMarket

Google Marketing is more suited to businesses that require Advertisement with Display Advertisement and Campaign Management with Display Advertisement where as InMarket is focused towards Advertisement with Mobile and Social Media Management .

logo Google Marketing

Focus area

Google Marketing is better than InMarket for

Software Failure Risk

  • low

logo InMarket

Focus area

Software Failure Risk

  • medium

About

Google Marketing Platform - Unified Advertising and Analytics

Location Based Advertising

Financials

SERIES A

SERIES A

Business Need

Total Processes
(we found evidences for)

89

23

Total Goals
(we found evidences for)

16

12

Top Processes

Evidences indicate better relative satisfaction



campaign management

campaign analytics

campaign monitoring



communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


social media management

social media analytics

scheduling post to social media

engaging on social media

managing social media account



helpdesk management









international marketing


products & pricelist management


sales call management



competitive intelligence


content management

content publishing


social media marketing


training & onboarding


sales document management

contract management


segmentation and targeting


generation of new leads


relationship marketing


personalized marketing



account management


workflow management


lead qualification

lead qualification: technographic


customer feedback management




channel management




rating and review management



loyalty management


Top Goals

Goals Achieved

  • Acquire customers

  • Enter new markets internationally or locally

  • Launch new products

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Improve ROI

  • Improve efficiency

  • Enhance customer relationships

  • Improve digital and social presence

  • Scale best practices

  • Improve brand engagement

  • Improve navigation

  • Improve stakeholder relations

  • Establish thought leadership

  • Improve internal communications

  • See 13 more
  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Enter new markets internationally or locally

  • Grow market share

  • Improve efficiency

  • Build brand awareness

  • Increase sales & revenue

  • Launch new products

  • Improve brand engagement

  • Scale best practices

  • Increase customer life time value

  • See 9 more

Top Channels

Channels Used

  • offline

  • mobile

  • on premises

  • video

  • display advertisement

  • mobile app

  • point of sale

  • social media

  • mass media

  • television

  • promotions

  • coupons

  • Twitter

  • website

  • review sites

  • Amazon

  • games

  • See 14 more
  • offline

  • mobile

  • on premises

  • video

  • display advertisement

  • mobile app

  • point of sale

  • social media

  • mass media

  • television

  • promotions

  • coupons

  • Twitter

  • website

  • review sites

  • Amazon

  • games

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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No Data

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Business Setting