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Hubspot Marketing Hub vs Planable: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Hubspot Marketing Hub vs. Planable is based on a specific set of business needs and context. The comparison uses 22012 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Hubspot Marketing Hub and Planable

Hubspot Marketing Hub, Planable, Salesforce Marketing Cloud, Buzzsumo, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Hubspot Marketing Hub covers Social Media Management with Social Media, Communication Management with E-Mail, Workflow Management with E-Mail, Inbound Marketing, etc.

Planable focuses on Social Media Management with Social Media, Collaboration with Social Media, Communication Management with Social Media, Content Management with Social Media, etc.

"If you’re just looking for a regular CRM, then fine, stay with Salesforce. But if you’re looking for an all-in-one platform that goes far beyond a CRM, that takes into account how you work with your customers on their entire journey from qualifying ...to retaining, I would 100 percent go with HubSpot. It will help you go further, grow your business and understand your customer. " - Stephanie

"From our clients’ perspective, I believe time is important because we are paid by the hour. Planable makes us more efficient. For me, as an agency owner, I save a lot of time in reviewing and approving as well. If I were to try and think of a number..., I’d say Planable is saving 20% of our time as a team. " - Attractive Media

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Hubspot Marketing Hub

Focus area

Hubspot Marketing Hub is better than Planable for

Software Failure Risk

  • medium

logo Planable

Focus area

Planable is better than Hubspot Marketing Hub for

Software Failure Risk

  • medium

About

Marketing Software for Small Businesses. Inbound Marketing.

Planable | Social Media Content Calendar Tool

Age

2006

Financials

IPO

SEED

Business Need

Total Processes
(we found evidences for)

119

54

Total Goals
(we found evidences for)

17

12

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

social media analytics

engaging on social media

monitoring social media

managing social media account


communication management

sending & publishing communications

tracking & monitoring communications



campaign management

campaign monitoring

campaign analytics



engagement management

engaging and following up


searching for content


contact list management

creating contact list


generation of new leads




social media marketing




training & onboarding


conversion management



sales document management

contract management

proposal & quote management





account management


knowledge management





lead qualification

lead qualification: behavioural

lead qualification: technographic

lead qualification: firmographic


personalized marketing




sales call management

meeting management



loyalty management

identify target customers

customise loyalty program


trade show marketing


segmentation and targeting


rating and review management


outbound marketing


business development




database marketing


promotion management


touchpoint management



discount management


relationship management


channel management



competitive intelligence



customer feedback management





courses & assessment

create learning path




pipeline management


lifetime value management


international marketing



performance management



community marketing


community building


products & pricelist management


sales review & feedback


revenue cycle management




follower management



influencer management


calendar management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Scale best practices

  • Grow market share

  • Improve internal communications

  • Establish thought leadership

  • Build brand awareness

  • Launch new products

  • Improve stakeholder relations

  • Improve consistency

  • Shorten ramp up time

  • Improve visibility

  • Improve efficiency

  • See 14 more
  • Grow market share

  • Enter new markets internationally or locally

  • Acquire customers

  • Improve digital and social presence

  • Enhance customer relationships

  • Improve internal communications

  • Build brand awareness

  • Improve brand engagement

  • Scale best practices

  • Improve visibility

  • Increase sales & revenue

  • Establish thought leadership

  • See 9 more

Top Channels

Channels Used

  • social media

  • website

  • Instagram

  • e-mail

  • Facebook

  • video

  • Twitter

  • LinkedIn

  • offline

  • promotions

  • point of sale

  • Pinterest

  • mobile

  • user generated content

  • blogs

  • print media

  • magazine

  • Facebook page

  • on premises

  • chat

  • Slack

  • newsletter

  • See 19 more
  • social media

  • website

  • Instagram

  • e-mail

  • Facebook

  • video

  • Twitter

  • LinkedIn

  • offline

  • promotions

  • point of sale

  • Pinterest

  • mobile

  • user generated content

  • blogs

  • print media

  • magazine

  • Facebook page

  • on premises

  • chat

  • Slack

  • newsletter

  • See 19 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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low

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Business Setting