Comparison Summary
This comparison report of HubSpot vs. ProCampaign® is based on a specific set of business needs and context. The comparison uses 118178 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing HubSpot and ProCampaign®
HubSpot, ProCampaign®, Adobe Marketo Engage, Salesforce Account Engagement (Formerly Pardot), etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
HubSpot covers Social Media Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, Inbound Marketing, etc.
ProCampaign® focuses on Campaign Management with E-Mail, Loyalty Management, Engagement Management, Discount Management with Promotions, etc.
"Most of the automation tools in the market we considered were good for outbound email marketing, but from an Inbound Marketing perspective, none were as good as HubSpot. Those options were also better suited to enterprise companies. " - KAPIL ARORA
"For LLOYD, ProCampaign is a comprehensive e-mail marketing tool that can certainly keep up with the solutions of the "big players" on the market and also presents a vision of how to link the online world with stationary retail. " - Christin Susann Bugrahan
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Automation Software for inbound marketing and sales
A secure Customer Engagement system for individualized marketing campaigns and e-commerce activities
Age
2006
Financials
IPO
PRIVATE
Business Need
Total Processes
(we found evidences for)
161
71
Total Goals
(we found evidences for)
23
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Enhance customer relationships
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Improve ROI
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Increase sales & revenue
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Scale best practices
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Grow market share
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Enter new markets internationally or locally
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Build brand awareness
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Improve digital and social presence
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Establish thought leadership
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Launch new products
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Improve brand engagement
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Improve efficiency
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Improve internal communications
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Increase customer life time value
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Improve visibility
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Improve stakeholder relations
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Shorten ramp up time
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Improve consistency
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Reduce bounce
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Improve navigation
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Increase average basket value
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Manage risk
- See 20 more
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Acquire customers
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Enhance customer relationships
-
Increase sales & revenue
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Grow market share
-
Launch new products
-
Increase customer life time value
-
Enter new markets internationally or locally
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Build brand awareness
-
Improve digital and social presence
-
Improve brand engagement
-
Scale best practices
-
Improve efficiency
-
Improve ROI
- See 10 more
Top Channels
Channels Used
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promotions
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e-mail
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social media
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coupons
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website
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Facebook
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offline
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text SMS
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point of sale
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mobile
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user generated content
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omnichannel
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blogs
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trade shows
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Facebook page
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newsletter
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mobile app
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phone calls
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print media
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events
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video
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newspaper
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Twitter
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magazine
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Instagram
- See 22 more
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promotions
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e-mail
-
social media
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coupons
-
website
-
Facebook
-
offline
-
text SMS
-
point of sale
-
mobile
-
user generated content
-
omnichannel
-
blogs
-
trade shows
-
Facebook page
-
newsletter
-
mobile app
-
phone calls
-
print media
-
events
-
video
-
newspaper
-
Twitter
-
magazine
-
Instagram
- See 22 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
