Comparison Summary
Introducing Inkit and HubSpot
Inkit, HubSpot, Oracle Responsys, Actito, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Inkit covers Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.
HubSpot focuses on Social Media Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, Inbound Marketing, etc.
"Any business that wants and needs to confidently reach their customers should be using Inkit's Verify product to validate shipping addresses. It solves so many unnecessary headaches that all stem from customers providing bad addresses. " - Dan Bjornsen
"A clear view of what tickets are a priority has had a direct impact on our team's results. Overall, we're operating at a higher level with HubSpot's tools. " - Doug Dotts
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Direct Mail Automation Software for Marketing & Retention
Marketing Automation Software for inbound marketing and sales
Age
2017
2006
Financials
PRIVATE
IPO
Business Need
Total Processes
(we found evidences for)
46
161
Total Goals
(we found evidences for)
10
23
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Increase sales & revenue
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Improve brand engagement
-
Scale best practices
-
Build brand awareness
-
Improve consistency
- See 7 more
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Acquire customers
-
Enhance customer relationships
-
Improve ROI
-
Increase sales & revenue
-
Scale best practices
-
Grow market share
-
Enter new markets internationally or locally
-
Build brand awareness
-
Improve digital and social presence
-
Establish thought leadership
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Launch new products
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Improve brand engagement
-
Improve efficiency
-
Improve internal communications
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Increase customer life time value
-
Improve visibility
-
Improve stakeholder relations
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Shorten ramp up time
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Improve consistency
-
Reduce bounce
-
Improve navigation
-
Increase average basket value
-
Manage risk
- See 20 more
Top Channels
Channels Used
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social media
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e-mail
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website
-
user generated content
-
blogs
-
phone calls
-
video
-
Facebook
-
promotions
-
chat
-
offline
-
LinkedIn
-
Twitter
-
Instagram
-
newsletter
-
mobile
-
point of sale
-
on premises
-
trade shows
-
text SMS
-
mobile app
-
review sites
-
mass media
-
display advertisement
-
games
-
Slack
-
Amazon
-
events
-
Pinterest
-
television
-
print media
-
causes and charity
-
Facebook page
-
magazine
-
out of home
-
channel partners
-
Snapchat
-
Netflix
-
brochure
-
coupons
-
radio
-
mobile ads
-
support groups
-
movies
-
billboards
-
omnichannel
-
Whatsapp
-
Skype
-
newspaper
-
eBay
-
G2crowd
-
Facebook at work
-
Glassdoor
-
Yelp
-
Doubleclick
- See 52 more
-
social media
-
e-mail
-
website
-
user generated content
-
blogs
-
phone calls
-
video
-
Facebook
-
promotions
-
chat
-
offline
-
LinkedIn
-
Twitter
-
Instagram
-
newsletter
-
mobile
-
point of sale
-
on premises
-
trade shows
-
text SMS
-
mobile app
-
review sites
-
mass media
-
display advertisement
-
games
-
Slack
-
Amazon
-
events
-
Pinterest
-
television
-
print media
-
causes and charity
-
Facebook page
-
magazine
-
out of home
-
channel partners
-
Snapchat
-
Netflix
-
brochure
-
coupons
-
radio
-
mobile ads
-
support groups
-
movies
-
billboards
-
omnichannel
-
Whatsapp
-
Skype
-
newspaper
-
eBay
-
G2crowd
-
Facebook at work
-
Glassdoor
-
Yelp
-
Doubleclick
- See 52 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
