Comparison Summary
Introducing Inkit and Klaviyo
Inkit, Klaviyo, Oracle Responsys, Actito, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Inkit covers Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.
Klaviyo focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Advertisement with E-Mail, etc.
"We expected a moderate redemption rate on our mailer… 18% was unbelievable! " - Mike Black
"We have spent years trying to find the ideal email program that could intelligently communicate with customers at the right time & in the right order of their life cycle. Klaviyo by far does this the best. " - Kevin Gianni
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Direct Mail Automation Software for Marketing & Retention
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Age
2017
2012
Financials
PRIVATE
SERIES D
Business Need
Total Processes
(we found evidences for)
46
98
Total Goals
(we found evidences for)
10
18
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Grow market share
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Enter new markets internationally or locally
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Increase sales & revenue
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Improve brand engagement
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Scale best practices
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Build brand awareness
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Improve consistency
- See 7 more
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Increase sales & revenue
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Enhance customer relationships
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Acquire customers
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Improve ROI
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Increase customer life time value
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Build brand awareness
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Enter new markets internationally or locally
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Improve brand engagement
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Scale best practices
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Improve efficiency
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Launch new products
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Grow market share
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Improve consistency
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Improve digital and social presence
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Increase average basket value
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Shorten ramp up time
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Improve stakeholder relations
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Improve internal communications
- See 15 more
Top Channels
Channels Used
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e-mail
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social media
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text SMS
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website
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offline
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point of sale
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promotions
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newsletter
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Facebook
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user generated content
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blogs
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phone calls
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coupons
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chat
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mass media
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trade shows
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omnichannel
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mobile
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Instagram
-
causes and charity
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games
-
on premises
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mobile app
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review sites
-
Amazon
- See 22 more
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e-mail
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social media
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text SMS
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website
-
offline
-
point of sale
-
promotions
-
newsletter
-
Facebook
-
user generated content
-
blogs
-
phone calls
-
coupons
-
chat
-
mass media
-
trade shows
-
omnichannel
-
mobile
-
Instagram
-
causes and charity
-
games
-
on premises
-
mobile app
-
review sites
-
Amazon
- See 22 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
